I thought you did data analysis? We do. I thought you did AI and Machine Learning. We do. I thought you could fix my Google Analytics. We can. I thought you could give me an SEO plan. We can. So why the pivot to change management? Everything we do at Trust Insights is a project. […]
Read More… from The 5P Framework: The Trust Insights Approach
Ready for a change? Introducing the 5P Framework. Management Consulting. Marketing Consulting. Strategic Consulting. Change Management Consulting. Analytics Consulting. We have never been able to nail down the exact term for what it is that we do at Trust Insights. Chris and I do very different things but fortunately for us the skills are complementary. […]
Read More… from Trust Insights Change Management 5P Framework
This data was originally featured in the November 8, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/11/inbox-insights-november-8-2023-solving-problems-with-predictive-analytics-testing-ai-models/. This week, let’s talk about setting up testing of large language models. Testing models is important to determine which models will do what you want them to do. Before we dive headfirst into any new technology, it’s a good idea to […]
This content was originally featured in the October 25, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/10/inbox-insights-october-25-2023-data-governance-hot-ones-text-analysis/. In case you weren’t aware, there were 11,038 Martech solutions available to you as of May 2023. We know that as of now, Q4 2023 there are a lot more to add to that list. Of those, many that are AI-powered […]
This data was originally featured in the September 6, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/09/inbox-insights-september-6-2023-when-chatgpt-goes-sideways-content-curation-systems/. Over the past week, we’ve received and witnessed quite a number of questions along this general theme: “Does anyone have experience cataloging content or a tool they’ve used to automate content cataloging?” “Does anyone here have a recommendation for a good […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on using generative AI for survey analysis. We walk through how to set up your […]
Read More… from So What? Using Generative AI for Survey Analysis
This content was originally featured in the October 18, 2023 found here: https://www.trustinsights.ai/blog/2023/10/inbox-insights-october-18-2023-be-remarkably-human-generative-ai-and-youtube-consumption/. I was about to give some perspective on the Data Diaries post that Chris wrote for this week. I happened to see that Christina Garnett posted on LinkedIn similar sentiments. You can read the full post here. In her post, Christina says, […]
This data was originally featured in the October 18, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/10/inbox-insights-october-18-2023-be-remarkably-human-generative-ai-and-youtube-consumption/. Let’s take a look today at building a professional development recipe, one for digesting down a lot of disparate but related information into a single, coherent work. We’re going to use several different generative AI tools; substitute in your favorite tools […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on your annual planning. We walk through what predictive analytics is, the use cases of […]
Read More… from So What? Predictive Analytics for your annual planning
This content was originally featured in the November 1 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/11/inbox-insights-november-1-2023-chatgpt-survey-analysis-root-cause-analysis/. Last week we ran our quarterly 1 question survey. We asked, “If you had money left over in your marketing budget this year, what would you spend it on?” You can still respond to our 1 question survey here: https://www.trustinsights.ai/contact/1-question-survey-from-trust-insights-q4-2023/ We’re […]
Newsletter
Podcast
