INBOX INSIGHTS: People Are The Problem, Scaffolding AI (2026-01-21) :: View in browser 👉 Get your copy of Letters from the Corner Office, 2025 Edition, our annual compendium book by Katie Robbert Watch This Newsletter 🎧 Listen to this newsletter as an MP3 People ARE the problem with AI Adoption I wrote about this last […]
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This post was originally featured in the November 5th, 2025 newsletter found here: INBOX INSIGHTS, November 5, 2025: 7 Ways to Get Started with AI, Deterministic vs. Probabilistic In this week’s Data Diaries, let’s talk about deterministic versus probabilistic outcomes. That’s a complex topic indeed. Many people use generative AI incorrectly, failing to leverage what […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we explore how to analyze your survey results using generative AI. You’ll discover how to use AI inside your spreadsheets […]
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INBOX INSIGHTS: Risk Averse Leadership, Data in Motion (2026-01-14) :: View in browser 👉 Get your copy of Letters from the Corner Office, 2025 Edition, our annual compendium book by Katie Robbert Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Dealing with Risk-Averse Leadership I know many of you are trying to […]
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This post was originally featured in the October 22nd, 2025 newsletter found here: INBOX INSIGHTS, October 22, 2025: Getting Started with Workflow Automation, Multidimensional People Getting Started with Workflow Automation I was at MAICON last week, and I realized there was a lot of talk about the new technology, but not a lot of talk […]
INBOX INSIGHTS: What We Learned About AI, Humanity at Risk (2025-12-17) :: View in browser 👉 Get your copy of Letters from the Corner Office, 2025 Edition, our annual compendium book by Katie Robbert Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The One Thing We Learned About AI in 2025 If […]
Read More… from INBOX INSIGHTS, December 17, 2025: What We Learned About AI, Humanity at Risk
Welcome to the 12 Days of AI Use Cases, 2025 Edition! Today: Quarterly Reviews. In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case […]
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INBOX INSIGHTS: Why Everyone Hates the CEO, End of Year Purchases (2025-12-10) :: View in browser 👉 Watch Katie Robbert’s MarketingProfs B2B Forum talk, Driving B2B Growth with AI Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why Everyone Hates the CEO I recently spent some time reading through a compilation of […]
Read More… from INBOX INSIGHTS, December 10, 2025: Why Everyone Hates the CEO, End of Year Purchases
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss small language models (SLMs) and how they differ from large language models (LLMs). You will understand the crucial differences between massive large language models and efficient small language models. You’ll discover how combining SLMs with your internal data delivers superior, faster […]
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INBOX INSIGHTS: Frameworks as Sanity Checks, AI Performance Evaluation (2025-12-03) :: View in browser 👉 Watch Katie Robbert’s MarketingProfs B2B Forum talk, Driving B2B Growth with AI Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Frameworks Aren’t Buzzwords; They’re Your Sanity Check I get a good chuckle out of the running joke […]
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