MADSL

Marketing Analytics, Data Science & Leadership – November 15, 2021

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. TikTok Ads Guide: How They Work Cost and Review Process [ Examples] via @HubSpot It started […]

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So What? How to process unstructured survey data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on How to process unstructured survey data. We walk through what unstructured data is, […]

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INBOX INSIGHTS, November 10, 2021: Tiktok, Marketing Measurement Basics, 2022 Planning

INBOX INSIGHTS: (11/10) Tiktok, Marketing Measurement Basics, 2022 Planning :: View in browser We Have A Question For You Just one, though. Please take 30 seconds to answer this one question survey. Thank you! Getting Started With Marketing Measurement This past weekend I was lucky enough to catch up with a friend I hadn’t seen […]

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{PODCAST} In-Ear Insights: YouTube Analytics for B2B Marketers

{PODCAST} In-Ear Insights: YouTube Analytics for B2B Marketers

In this week’s In-Ear Insights, Katie and Chris answer a question from the MarketingProfs B2B Forum on how YouTube analytics data can be used for B2B marketing – and how YouTube itself fits into your B2B marketing strategy. Watch and listen for tips on how to do YouTube research to inform your YouTube strategy as […]

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What’s Your MarTech Backup Plan?

Cold open originally featured in the January 27, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/01/in-the-headlights-january-27-2021-martech-backups-federal-reserve-bank-data-seo-for-customer-retention/ What’s Your MarTech Backup Plan? I’ve noticed with an alarming increase in frequency in the last few months that some of the major cloud infrastructure providers – Amazon’s AWS and Google Cloud chief among them – have been having more interruptions. We […]

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MADSL

Marketing Analytics, Data Science & Leadership – November 8, 2021

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. How to Create TikTok Ads that Convert: Tips and Examples via @ckjnewberry TikTok advertising helps […]

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INBOX INSIGHTS, November 3, 2021: 1 Question, Small Business Resources, Marketing Budgets

INBOX INSIGHTS: 1 Question, Small Business Resources, Marketing Budgets (11/3) :: View in browser We Have A Question For You Just one, though. Please take 30 seconds to answer this one question survey. Thank you! Small Business Resources Last week I came across a new business in my town. It’s a small, organic, family-owned grocery […]

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