Data in the Headlights, May 2018

Change is in the air as we roll into the summer. This month, we’ve got brand new data from over 8 million Facebook posts to share with you – what’s working on Facebook right now. You’ll find that in our Bright Idea just below. We’re also booking miniature mastermind groups for four people or less […]

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How AI Will Change Marketing Forever

How AI Will Change Marketing Forever @ Next10X Conference

Our presentation from the NEXT10X Conference 2018 is below, in both video and PDF format. (click to download, 4.4 MB) Can’t see anything? Watch it on YouTube here. Just the slides: Interested in a predictive forecast of your own? Order one now: https://www.trustinsights.ai/services/insights-predict/marketing-gps-predictive-forecast/ Want to chat about your existing analytics issues? Grab a Table for […]

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Data in the Headlights: April 2018

Welcome to another issue of Data in the Headlights. In this issue, the exclusive dataset for you is an influencer analysis of the recent RSA Conference. This security conference is one of the largest in the world, and is a who’s who of people in the cybersecurity and technology world. Conferences are one of our […]

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Understanding Employee Sentiment at Scale With Machine Learning

Are you drowning in reviews? If you’re a business that has reviews on sites like TripAdvisor, Yelp, Glassdoor, the answer is yes. You’ve got reviews and people are leaving their opinions – very, very blunt, honest feedback about your business. The bigger your brand is, the more of these you have. Listening to customers and […]

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Fighting Dark Data with CEO Katie Robbert

What is dark data, and how do we combat it? In this episode of The Difference, the podcast of sister company Brain+Trust Partners, listen to Trust Insights CEO Katie Robbert as she discusses dark data, organizational theory, and how effectively managing the people creating the data is the fastest path to lighting up dark data. […]

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How Machine Learning Fixed LinkedIn Share Counts

How Machine Learning Fixed LinkedIn Share Counts

On February 7, 2018, the social networking service LinkedIn made the following pronouncement: The Share on LinkedIn plugin, also known as the inShare plugin, will no longer display the counter that shows the number of shares.  The share count on its own doesn’t fully reflect the impact that a piece of content delivers, and we […]

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Inevitable Disruption, Avoidable Failure_ IBM THINK

Digital Transformation And Disruption: An IBM THINK Talk

At IBM THINK, I presented an analytics-driven perspective on digital transformation and digital disruption. Digital transformation and disruption are inevitable in every industry. The choice isn’t whether to transform or not, but how we do it – well or poorly. Key takeaways included: Using anomaly detection, unstructured data mining, and predictive analytics to identify disruption […]

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