GOOGLE SEARCH CONSOLE FOR MARKETERS 59

{PODCAST} In-Ear Insights: 2020 Year in Review

In this week’s In-Ear Insights, Katie and Chris look at the year that was: the highs, the lows, the lessons learned. What allowed companies to survive? What doomed others? How did some of our beloved practices like forecasting fare? And what should we think about changing for 2021? Pull up a chair, grab your beverage […]

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12 Days of Data 2020, Day 12_ US Senior Marketing Jobs Statistics

12 Days of Data 2020, Day 12: US Senior Marketing Jobs Statistics

12 Days of Data 2020, Day 12: US Senior Marketing Jobs Statistics Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights […]

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12 Days of Data 2020, Day 11_ Slack and Discord Servers

12 Days of Data 2020, Day 11: Slack and Discord Servers

12 Days of Data 2020, Day 11: Slack and Discord Instances Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights we […]

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GOOGLE SEARCH CONSOLE FOR MARKETERS

Marketing Analytics, Data Science and Leadership – December 22, 2020 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Report Shows Data Distillation and Activation as Marketers Biggest Challenges in 2020 via @domnicastro Marketers […]

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12 Days of Data 2020, Day 10: SEO Link Decay Statistics

12 Days of Data 2020, Day 10: SEO Link Decay Statistics

12 Days of Data 2020, Day 10: SEO Link Decay Statistics Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights we […]

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So What? The Marketing Analytics and Insights Show

So What? Evaluating your 2020 and making 2021 decisions

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on evaluating your 2020 data. We walk through where to start, what to […]

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12 Days of Data 2020, Day 9: Content Republishing Statistics

12 Days of Data 2020, Day 9: Content Republishing Statistics

12 Days of Data 2020, Day 9: Content Republishing Statistics Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights we can […]

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12 Days of Data 2020, Day 8: Top News and Web Content

12 Days of Data 2020, Day 8: Top News and Web Content

12 Days of Data 2020, Day 8: Top News and Web Content Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights […]

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GOOGLE SEARCH CONSOLE FOR MARKETERS 58

{PODCAST} In-Ear Insights: Data-Driven Marketing Tactics

In this week’s In-Ear Insights, Katie and Chris evaluate what marketing tactics are worth doing and not doing, based on data, experience, and company values. Learn how we decide what events to speak at, what podcasts to guest on, and more. You’ll see a practical use for attribution analysis when it comes to making very […]

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12 Days of Data 2020, Day 7: Media Landscape Health

12 Days of Data 2020, Day 7: Media Landscape Health

12 Days of Data 2020, Day 7: Media Landscape Health Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights we can […]

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