So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we continue to focus on helping you build your personal brand. We walk through resolving […]
Read More… from So What? Building your personal martech stack part 2
Google Analytics 4, Data Processing, Personal Brand MarTech Want to start learning data science for marketers? Take our new workshop, Data Science 101 for Marketers > In our Analytics for Marketers Slack group, Jon asked an interesting question: in the analytics lifecycle, I don’t feel like I’m doing much data processing. Can you expand on […]
In this episode of In-Ear Insights, Katie and Chris discuss the newly-released Google Analytics 4. At a high level, what should marketers be thinking about? How soon should they migrate? Are some companies better suited for it than others? All these questions and more answered in this episode. [podcastsponsor] Watch the video here: Can’t see […]
Read More… from {PODCAST} In-Ear Insights: Planning a Google Analytics 4 Migration
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Artificial Intelligence in Email Marketing – The Possibilities via @RWW Why is email marketing important? […]
Read More… from Marketing Analytics, Data Science and Leadership – October 19, 2020 Week In Review
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on building your personal brand and standing up a basic website. We walk […]
Read More… from So What? Personal Brand MarTech Basics, Part 1
Virtual vs. real world events, corner pieces, video SEO Miss our Agorapulse Summit session on how to power up your LinkedIn profile? See it again (or for the first time) here > What’s your corner piece? One of the things lots of folks have been doing during the pandemic is jigsaw puzzles, something to pass the […]
In this episode of In-Ear Insights, Katie and Chris discuss the balance companies must find between cost and time. When should you outsource products, services, data sources, or analytics? Tune in to find out. [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 […]
Read More… from {PODCAST} In-Ear Insights: Convenience Marketing
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Get to know Your Data Using Exploratory Data Analysis via @analyticsvidhya Exploratory Data Analysis(EDA) is […]
Read More… from Marketing Analytics, Data Science and Leadership – October 12, 2020 Week In Review
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Video Marketing and Video SEO. We walk through what you need to […]
[oldnews] MarTech strategy, Core Web Vitals, content republishing Welcome, Agorapulse Summit friends! Want a replay of our Agorapulse LinkedIn session? See it again (or for the first time) here > There are two general schools of thought when it comes to marketing technology: best-in-class and all-in-one. Which school you pursue in your marketing technology stack […]
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