Webinars & Events

Our webinars help you dig deep into problems you’re having with data, analytics, AI, and more. Watch our webinars at your leisure, as they’re on-demand:

AI and the Future of Digital Marketing Keynote

In this keynote from the Fuse Digital Marketing Summit, Trust Insights cofounder Christopher Penn shares what marketers need to know about artificial intelligence and machine learning. What is AI? What can it solve - and what doesn't it do well? How should marketers prepare their companies and careers? How does AI play with data science,...

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Cognitive Marketing: How AI is Changing Marketing Forever

Marketing's stakeholders are demanding better, faster, and cheaper of marketing departments everywhere. Yet, the speed of business and the accumulation of data makes traditional marketing less accurate, slower, and more expensive. How can marketing keep up? Only with the power of artificial intelligence. In this new presentation from cofounder Christopher Penn at the MinneFRAMA conference,...

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AI and Analytics at MarketingProfs B2B Forum

What does the future hold for B2B analytics and AI? In the wake of massive change to the industry, new regulations in effect, and ever-increasing talent shortages, how will B2B companies adapt? In this session with Trust Insights co-founder and veteran marketing analytics practitioner, Christopher Penn, you’ll see where analytics is now and what the...

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Advanced Content Data Mining-Webinar

As social media continues to be over-saturated with content, it’s become harder and harder to create branded content with a distribution process that actually delivers results. It’s time to become true experts in our own brand media—specifically when it comes to our data. What if we told you there’s more money to make from your...

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How AI Will Change The Future of Content Marketing

Content marketing is one of the hottest areas of digital marketing, but content marketers are overwhelmed by demand. How will content marketers adapt and keep up with never-ending demands on their time and creativity? In this session by Trust Insights co-founder Christopher Penn, learn how AI will impact the future of content marketing. Key Takeaways...

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How AI is Changing the Future of Sales

Trust Insights cofounder Christopher Penn keynoted the National Speakers Association Greater Los Angeles event recently to discuss how AI is changing the future of sales and what today's sales leaders need to know. You'll learn: What AI is and isn't What AI can and can't do in sales and marketing Common uses of AI for...

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Predictive Analytics for INBOUND Marketers

Inbound marketing has gone from hype to the trough of despair and is now firmly on the plateau of productivity. Marketers of all stripes now incorporate multiple inbound and outbound digital channels, from social to SEO to email to ads as part of their digital marketing mix. What’s more, inbound marketing is one of the...

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AI and the Future of Healthcare Keynote

The benefits of artificial intelligence - speed, accuracy, and automation of mundane tasks - take on new importance as patients demand the same levels of service and expectations from the healthcare industry as other consumer services. In this keynote from the Health:Further conference, Trust Insights co-founder Christopher Penn shares how today's commercially-available, immediately-applicable AI and...

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Video SEO 101 Webinar on Demand

No one disputes that video is an essential part of content marketing today. According to the most recent Internet Minute statistics, YouTube users alone watch 4.3 million videos EVERY MINUTE. Netflix users watch 266,000 hours of video every minute. YouTube is commonly cited as the second largest search engine in the world, with users looking...

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