Trust Insights cofounder Christopher Penn introduces key concepts for marketers to understand about how artificial intelligence is changing the marketing landscape, and what marketers need to do to prepare. In this conference keynote, you’ll learn:

• The Journey to AI for companies
• The 5 ways your first AI projects will go wrong
• How to prepare for AI in your company and your career
• Plus much more!

Fill out this short form to obtain all the session materials including a screencast of the slides, MP3 audio file, and transcript of prepared remarks.