Are you curious how your digital marketing footprint stacks up against peer competitors?
Do you need to understand how a cohort of companies compares based on publicly available digital marketing data?
The Trust Insights Digital Footprint Competitive Analysis will help you answer these questions and many more. Whether you’re a digital marketing stakeholder who wants to see where you’re strongest in areas like search engine marketing or social media, or you’re an investor evaluating companies for purchase, our Digital Footprint Competitive Analysis service will help improve the speed and accuracy of your decisions.
What is a Digital Footprint Competitive Analysis?
Every company leaves footprints in its digital marketing, from brand mentions to inbound links to email marketing performance. These metrics are often very publicly visible, but the data sources are scattered across the vast sands of the Internet. We gather up as much data as we have access to from leading platforms and tools like Agorapulse, Crowdtangle, AHREFS, and many, many others, then aggregate the data and score it with our own proprietary methodology to produce an easy-to-understand score across five areas of digital marketing:
- Search engine marketing
- Social media marketing
- Earned media
- Owned media
- Paid media and advertising
Example Summary Page
Inside the full report, you’ll also receive specific recommendations and tactical suggestions to boost scores in each of the categories we measure.
Interested in commissioning your own Digital Footprint Competitive Analysis? Contact us and let’s chat.