Introduction Welcome to the 12 Days of Data 2022 Edition, our look back at the data that made marketing in 2022. We’re looking at the year that was (and oh, what a year it was, something we’ve been saying for three years straight now…) from an analytics perspective to see what insights we can take […]
Read More… from 12 Days of Data 2022 Day 2: Instagram for Brands
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Holiday Predictive Forecast. We walk through how the holidays look for different industries, where […]
Introduction Welcome to the 12 Days of Data 2022 Edition, our look back at the data that made marketing in 2022. We’re looking at the year that was (and oh, what a year it was, something we’ve been saying for three years straight now…) from an analytics perspective to see what insights we can take […]
Read More… from 12 Days of Data 2022 Day 1: Private Social Media Networks
INBOX INSIGHTS: Weakened Communities, Twitter Ad Targeting (11/30) :: View in browser 👉 Download Our Free 2023 Marketing Planning Guide » How to Fix a Weakened Community How do you fix a weakened community? A few months back, I wrote this post about learning how to run a community. You can read the post here: […]
Read More… from INBOX INSIGHTS, November 30, 2022: Weakened Communities, Twitter Ad Targeting
In this week’s In-Ear Insights, Katie and Chris tackle how to present analytics and data to stakeholders in a world where opinion and emotion increasingly triumphs over data and basic facts. How important is accuracy? How do we stay true to our commitments to be data-driven when decisions are made with emotions? Tune in to […]
Read More… from {PODCAST} In-Ear Insights: How Important Is Accuracy?
This data was originally featured in the October 5, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/10/inbox-insights-october-5-2022-business-cases-for-strategy-recession-indicators/ In this week’s Data Diaries, let’s talk about setting expectations around economic events like recessions. The other day, a friend shared this on LinkedIn: “A lot of people estimate this recession will last five years. It means that you’ll read many […]
Read More… from Setting expectations around economic events like recessions.
This data was originally featured in the November 24, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/11/inbox-insights-november-24-2021-the-thanksgiving-2021-special-edition/ In this week’s Data Diaries, let’s have a bit of fun for the Thanksgiving holiday. One of the data sources that’s interesting to work with for getting practice doing data science tasks is the Open Food Facts database, a user-generated database […]
INBOX INSIGHTS: Thanksgiving 2022 Edition (11/23) :: View in browser 👉 Download Our Free 2023 Marketing Planning Guide » Thanksgiving 2022 Edition For those of us in America, we wish you a safe, happy, and healthy Thanksgiving. From all of us at Trust Insights, we’re grateful for you and the community you’ve helped us create. […]
Read More… from INBOX INSIGHTS, November 23, 2022: Thanksgiving 2022 Edition
In this episode of In-Ear Insights, Katie and Chris answer one of the most common questions for jobseekers: “What should my salary be?” Learn the two different methods for determining how much compensation to ask for, and ways to handle salary negotiations in interviews. Key points from this episode: 1. The first step in determining […]
Read More… from {PODCAST} In-Ear Insights: What Should My Salary Be?
This data was originally featured in the October 19, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/10/inbox-insights-october-19-2022-self-care-at-events-instagram-engagement/ In this week’s Data Diaries, let’s check in on Instagram engagement and see what’s changed. The last time we peeked, engagement rates were down across the board. What’s it looking like as we start to wind down 2022? Let’s first take […]
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