Blog - Trust Insights Marketing Analytics Consulting

Marketing Analytics, Data Science and Leadership – April 19, 2021 Week In Review

by Emilee Joseph | Apr 19, 2021 | week in review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. AI Hardware Composer launches on two-year...

So What? Keeping track of your competitors

by Katie Robbert | Apr 16, 2021 | So What? Live Stream

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on understanding your...

{PODCAST} In-Ear Insights: Change Management and Creating Lasting Change

by cspenn | Apr 14, 2021 | Change Management, management consulting, organizational theory

In week’s episode of In-Ear Insights, Katie and Chris talk shop on change management. Why is it so hard to create lasting change in an organization? From fad diets to the 7 deadly sins, we cover a ton of ground on motivating people to make changes for the...

Marketing Analytics, Data Science and Leadership – April 12, 2021 Week In Review

by Emilee Joseph | Apr 12, 2021 | week in review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. IBM Quantum systems accelerate...

So What? Dissecting your sales funnel

by Katie Robbert | Apr 9, 2021 | So What? Live Stream

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on your sales funnel. We...

{PODCAST} In-Ear Insights: Best Practices for A/B Testing for Marketers

by cspenn | Apr 7, 2021 | analytics, podcast

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the similarities and differences between A/B testing and clinical trials. What aspects should marketers keep from the life or death world of healthcare, and what aspects...

Marketing Analytics, Data Science and Leadership – April 5, 2021 Week In Review

by Emilee Joseph | Apr 5, 2021 | week in review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. The enterprise guide to experimenting...

So What? Dark Data Mining

by Katie Robbert | Apr 2, 2021 | So What? Live Stream

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Dark Data Mining. We...

{PODCAST} In-Ear Insights: Do Awards Matter?

by cspenn | Mar 31, 2021 | podcast, public relations

In this episode, Katie and Chris discuss the process of submitting for awards, whether they matter, which ones matter, and what a potential awards strategy should accomplish. Tune in to find out why awards aren’t just vanity, and how they’re part of the...

Marketing Analytics, Data Science and Leadership – March 29, 2021 Week In Review

by Emilee Joseph | Mar 29, 2021 | week in review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Introducing Machine Learning for Spatial...