You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.
This AI Can Bluff Better Than Humans, Wins Poker From Pros via @fossbytes14
The AI system named Pluribus was able to defeat 12 of the best Poker players in the popular six-player no-limit Texas Hold’em poker format.
Read the full article here: https://bit.ly/2LOB4eh
Facebook now tells you where brands are getting your ad targeting data via @thenextweb
First off, the “Why am I seeing this ad?” section is about to get a lot more detailed. It will now share information about why you were targeted with a specific ad — including the interests or categories that matched you, and where that information came from, including data-brokers. You can also completely opt-out of all ads from a particular advertiser.
Read the full article here: https://bit.ly/2XLJdYs
Geek of the Week: Researcher, writer, mom Amanda Sullivan pushes importance of STEM for young girls GeekWire via @kslosh
“In my upbringing, STEM had both an implicit and explicit air of masculinity around it, both at school and at home,” Sullivan said. “I made up for this lost time in college and grad school where I learned I could solder, assemble robots, and code.”
Read the full article here: https://bit.ly/2l9ZSlL
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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