Week in Review

Marketing Analytics, Data Science and Leadership – October 19, 2020 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

Artificial Intelligence in Email Marketing – The Possibilities via @RWW

Why is email marketing important? How to Master Email Marketing — and so on. The game-changer now is Artificial Intelligence in Email Marketing. Here is how artificial intelligence in email marketing can up your game.

Read the full article here: https://trustinsights.news/mnbwt

Doing more with less: A conversation on automation in performance marketing via @venturebeat

The automation of marketing campaigns, whether with first or third-party tools, requires algorithm training time and prior strategy creation.

Read the full article here: https://trustinsights.news/s6fls

How to Create Custom Reports in Google Analytics via @smexaminer

Tired of struggling with Google Analytics to find the data you need? Wish there was an easy way to customize your reports? In this article, you’ll find a step-by-step tutorial to build and save valuable Google Analytics custom reports.

Read the full article here: https://trustinsights.news/lf2o2

YouTube Dominates Google Video in 2020 via @dr_pete

After minor de-duplication and clean-up, this data set yielded 258K searches with video carousels on page one.

Read the full article here: https://trustinsights.news/cvufg

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