You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
How to Understand User Behavior With Google Analytics via @azarchick
Ecommerce tracking is an absolute must if you sell products on your website and can add the transaction code to your Order Success page.
Read the full article here: https://trustinsights.news/6opdy
From Idea to Icon: 50 Years of the Floppy Disk via @howtogeek
IBM called its new disk a floppy disk because it was flexible, unlike the rigid aluminum platter hard disks that came before it.
Read the full article here: https://trustinsights.news/2iwcb
7 GA4 Features That Will (Hopefully) Make You Hate It Less via @brie_e_anderson
GA4 is still missing features that seem they should be easy enough to create. Things like a Google Search Console integration and site speed metrics seem like a no-brainer, but only time will tell.
Read the full article here: https://trustinsights.news/ru3jl
Quantum machine learning achieves an advantage in IBM research via @samcox301
To obtain a quantum advantage, the classification problem must stick to this cyclical structure described above.
Read the full article here: https://trustinsights.news/wrq6x
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