Marketing Analytics, Data Science and Leadership – October 12, 2020 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

Get to know Your Data Using Exploratory Data Analysis via @analyticsvidhya

Exploratory Data Analysis(EDA) is one of the most underrated and under-utilized approaches in any Data Science project. EDA is the first step that data scientists perform where they study the data and extract valuable information and non-obvious insights from the data which ultimately helps during model building.

Read the full article here: https://trustinsights.news/12w55

How less-than-one-shot learning could open up new venues for machine learning research via @thenextweb

Before soft labels, dataset distillation was able to represent datasets like MNIST using as few as one example per class.

Read the full article here: https://trustinsights.news/0m9j2

Diversity and Inclusion in SEO: BIPOC and LGBTQ SEOs Share Their Experiences via @nicoleldeleon

Meanwhile, men in the BIPOC group were most likely to say they’d been passed over for a promotion (41.7%), followed closely by LGBTQ+ men (40%), and women (37.2%).

Read the full article here: https://trustinsights.news/h7v31

Google Analytics Goals: How to Analyze Customer Journey Goals via Social Media Examiner @smexaminer

In just a few minutes, you can go through this report and see what causes awareness and engagement, and what causes people to actually complete the journey you want them to complete.

Read the full article here: https://trustinsights.news/x1mvr 

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