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You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.

8 Ways to Share Links on Instagram via @smexaminer

You can also link to relevant posts, stories, and profiles from other people.

Read the full article here: https://www.socialmediaexaminer.com/8-ways-to-share-links-instagram/

 

Leaning into SEO as Google shifts from search engine to portal via @geochingu

Before coding JavaScript, your teams need to be discussing what content search engines will and won’t be able to see.

Read the full article here: https://searchengineland.com/leaning-into-seo-as-google-shifts-from-search-engine-to-portal-318263

 

Learn to Master the Skills You Need to Lead via @lollydaskal

So what skills and attributes should a leader cultivate to build and to master their leadership?

Read the full article here: https://www.lollydaskal.com/leadership/learn-to-master-the-skills-you-need-to-lead/

 

Why search needs to be combined with awareness for maximum impact via @gsterling

Digiday now reports that direct-to-consumer brands are increasingly looking to search traffic to evaluate the performance of their TV campaigns.

Read the full article here: https://searchengineland.com/why-search-needs-to-be-combined-with-awareness-for-maximum-impact-318355

 

Google to add attribution to licensed lyrics providers via @rustybrick

LyricFind is a Google licensing partner, and may be the source of the Genius content appearing in Googles search results.

Read the full article here: https://searchengineland.com/google-to-add-attribution-to-licensed-lyrics-providers-318402

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