In-Ear Insights: The AI-Ready Marketing Strategy Kit

In-Ear Insights: The AI-Ready Marketing Strategy Kit

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their new AI-Ready Marketing Strategy Kit. You’ll understand how to assess your organization’s preparedness for artificial intelligence. You’ll learn to measure the return on your AI initiatives, uncovering both efficiency and growth opportunities. You’ll gain clarity on improving data quality and […]

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INBOX INSIGHTS, June 4, 2025: When AI-First Goes Wrong Part 2, Changing Data Languages

INBOX INSIGHTS: When AI-First Goes Wrong Part 2, Changing Data Languages (2025-06-04) :: View in browser ๐Ÿ‘‰ Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter ๐ŸŽง Listen to this newsletter as an MP3 When AI-First Goes Spectacularly Wrong – Part 2 If you missed Part 1 on Duolingoโ€™s communication disaster, you can […]

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So What How To Use Generative AI To Build A Sales Playbook

So What? How To Use Generative AI To Build A Sales Playbook

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to build a robust sales […]

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So What How To Get Started With Generative AI Lead Scoring

So What? How To Get Started With Generative AI Lead Scoring

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about generative AI lead scoring and how to get started. […]

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INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators (2025-05-21)

INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators (2025-05-21) :: View in browser ๐Ÿ‘‰ Our Unofficial Guide to the LinkedIn Algorithm has just been updated with brand new information! Watch This Newsletter ๐ŸŽง Listen to this newsletter as an MP3 Leading With Fear Is Not Leadership I posted about this on LinkedIn this week, but it […]

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Marketing job market demand

Marketing Job Market Demand

This data was originally featured in the April 30th, 2025 Newsletter found here: INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand In this weekโ€™s Data Diaries, letโ€™s take a look at the hiring demand for marketers and other industries, part of our regular check-in to see how things are […]

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AI Strategy Part 2

AI Integration Strategy Part 2

This post was originally featured in the April 16th, 2025 newsletter found here: INBOX INSIGHTS, April 16, 2025: AI Integration Strategy Part 2, Survivorship Bias in AI Approaching AI Integration Strategically โ€“ Part 2: The 5P Framework Last week, I found myself in a meeting where an executive announced they had purchased an enterprise AI […]

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Survivorship Bias in AI

Survivorship Bias in AI

This data was originally featured in the April 16th, 2025 newsletter found here: INBOX INSIGHTS, April 16, 2025: AI Integration Strategy Part 2, Survivorship Bias in AI This week, letโ€™s talk survivorship bias. This is a phenomenon in statistics that has broad applications outside of stats. In a nutshell, survivorship bias is when your data […]

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So What Current Status of AI Image Generation

So What? Current Status of AI Image Generation

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the current state of AI image generation. You’ll discover […]

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INBOX INSIGHTS, April 30, 2025: AI Integration Strategy Part 4, Marketing Job Market Demand

INBOX INSIGHTS: AI Integration Strategy Part 4, Marketing Job Market Demand (2025-04-30) :: View in browser ๐Ÿ‘‰ Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter   Listen to the audio version here as an MP3. Approaching AI Integration Strategically – Part 4: Measurement Framework In Part 1 of […]

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