There is no such thing as a one-size-fits-all data project anymore. You might have large sets of data but you’re not sure what that data can tell you. Conversely, you may know what the data should tell you but you don’t have the resources to get to the answer. When you partner with Trust Insights, you’re getting subject matter experts coupled with the latest techniques and a deep understanding of your goals.
Data Intelligence services we offer:
Exploratory Data Analysis
For when you don’t know what you don’t know. Exploratory data analysis can help you figure out “what’s in the box”. This is a great service for when you know you have data but aren’t sure what insights you can derive from that data.
The systems in your tech stack are hiding insights deep within. We can help you unlock that data so you can make better decisions. Some examples of systems with untapped data:
- CRM data
- Customer service data
- Call center data
Natural Language Processing (NLP)
Analyzing the patterns in your qualitative data can be a drain on resources. Using Natural Language Processing can expedite extracting the language patterns and help you figure out what topics are emerging. Some examples of data sets where you can apply NLP include:
- Review sites
- Discussion forums
- Media diet assessment
If you’re running an influencer program, influencer research is a large part of the equation. Using Trust Insights’ proprietary software, we can tell you not only who is doing the talking, but who is being most talked about and what their network looks like.
Who is your audience? Where do they spend their time? What do they care about? These are just some of the questions you can answer when you engage Trust Insights for a research project.
Not sure what you need or looking for something not listed? Reach out and we can figure it out together.
Case Study Snapshot:
A TIC GUMS, a food and beverage company, engaged Trust Insights to identify products being asked for in the customer service emails stored in its CRM. Using machine learning technology, we found two product lines asked for by customers that the company had no in-market solution for, oat milk and hemp milk, opening up two multi-billion dollar market opportunities for the company’s products. You can read the full case study here.
Ready to find the value in your data? Book a free consultation now: