This week, we’re launching our podcast, and we dipped our toes a bit into political discourse and the media landscape. Let’s get right to the good stuff.
In this issue’s Bright Idea, podcasting is hot right now, and will be for some time to come. According to Edison Research, 64% of adults in America are familiar with podcasts[1]; 1 in 4 listens to at least one podcast a month, while 1 in 6 listens to at least one per week. People are willing to listen to quality content, no matter what form it takes or where it’s playing.
So, we’re jumping in.
We’re pleased to launch our podcast, In-Ear Insights. Each week, you’ll receive a new episode in the podcast player of your choice. We promise:
- Useful content focusing on answers to your top questions
- Most shows are 10 minutes or less, perfect for the office, home, gym, or commute with time left for your other favorite shows
Click here to subscribe in iTunes/Apple Podcasts and Google Podcasts »
Question: would you watch/listen to a webinar about how we make our podcast? Would that be useful for your own content marketing efforts? Let us know – just hit reply!
- Marketing Insights Q&A: Where do I get started learning marketing analytics? via Trust Insights
- Marketing Insights Q&A: Google Data Studio Best Practices via Trust Insights
- Analysis of 6 Months of Political Posts on Facebook via Trust Insights
- Data in the Headlights, 13 June 2018 via Trust Insights
- Marketing Insights Q&A: Launching your marketing career
- Values: What We Stand For via Trust Insights
Social Media Marketing
- Young people still love Twitter as screenshots on Instagram via The Verge
- How to Actually Monetize Facebook Traffic with Messenger
- Facebook takes fight against fake news to more countries & ups machine learning efforts around bad actors via Marketing Land
Media Landscape
- How to Identify and Tell Your Most Powerful Stories
- How to Get More Online Reviews for Your Business
- In major privacy win, US Supreme Court says cops need warrant to access cell phone location via Marketing Land
Tools, Machine Learning, and AI
- Blockchain beyond the hype: What is the strategic business value? via McKinsey & Company
- Detecting Sarcasm with Deep Convolutional Neural Networks
- Like a vice principal in the sky, this A.I. spots fights before they happen via Digital Trends
Analytics, Stats, and Data Science
- The 5 Clustering Algorithms Data Scientists Need to Know
- Data Lake – the evolution of data processing
- The Role of Resources in Data Analysis Simply Statistics
SEO, Google, and Paid Media
- Q&A: Lost Your Anonymous Google Reviews? The Scoop on Removal and Moving Forward via Moz
- Google turns on Continued Conversation in the Google Assistant via Search Engine Land
- Google invites more entities to take control of their Knowledge Panels and ‘get verified’ via Search Engine Land
Upcoming Events
Where can you find us in person?
- Greater Los Angeles Chapter of NSA, August 2018, LA
- Content Marketing World, September 2018, Cleveland
- INBOUND2018, September 2018, Boston
- MarketingProfs B2B Forum, November 2018, San Francisco
Can’t wait to pick our brains? Book a Table for Four and spend an hour with us live (virtually) on any topic you like:
https://www.trustinsights.ai/services/insights-foundation/table-for-four-consultation-package/
Going to a conference we should know about? Reach out: (https://www.trustinsights.ai/contact/)
Conclusion
Thanks for subscribing and supporting us. Let us know if you want to see something different or have any feedback for us! (https://www.trustinsights.ai/contact/)
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