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Marketing Analytics, Data Science and Leadership – June 17, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.


How to Build a Google Data Studio Dashboard via @smexaminer

When you’re a small business with a limited marketing budget, it can be difficult to identify which social media marketing efforts are working the best.

Source URL: https://www.socialmediaexaminer.com/how-to-build-google-data-studio-dashboard/

Why We Need a People-First Artificial Intelligence Strategy via @WhartonKnows

There has to be a human agency-first kind of principle that lets people feel empowered about how to make decisions, how to use AI systems to make better decisions.

Read the full article here: https://knowledge.wharton.upenn.edu/article/people-first-artificial-intelligence-strategy/

Meet the women shaping the future of AI via @jenn_clemente

Explore stories of the business leaders from across the world who are leading change and driving innovation through AI and IBM Watson.

Read the full article here: https://www.ibmbigdatahub.com/blog/meet-women-shaping-future-ai


How to Use Reddit for Keyword Research to Amp Up Your Content Marketing Strategy via @jessicamalnik

In this post, I will walk you through how to use Reddit to do keyword research as well as strategies for coming up with high-quality content ideas, including how to: The first thing you need to do is test the waters and see what is already being said about your topic on Reddit.

Read the full article here: https://www.semrush.com/blog/how-to-use-reddit-keyword-research-content-marketing-strategy/


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