INBOX INSIGHTS: AI Strategy Gaps, Marketing Hiring Demand (2026-04-22) :: View in browser 👉 Enroll in our new monthly subscription, the 2026 Trust Insights Prompt Playbook! 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Strategy You Already Have Isn’t the Problem I […]
Read More… from INBOX INSIGHTS: AI Strategy Gaps, Marketing Hiring Demand (2026-04-22)
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to overcome the fear of falling behind in the rapidly changing world of artificial intelligence. You’ll learn why comparing your human capability to machine learning creates unnecessary stress. You’ll discover how the 5P framework helps you clarify your role and […]
Read More… from In-Ear Insights: Are You Falling Behind in AI?
This post was originally featured in the 2/11/2026 newsletter found here: INBOX INSIGHTS: Why Generic AI Training Fails, Citizen Analyst Part 1 In this week’s Data Diaries, we’re going to revisit something from the archives that Katie wanted to dust off. Back in 2015 when I first started working with IBM (back then, it was […]
This post was originally featured in the 2/4/2026 newsletter found here: INBOX INSIGHTS: Who Owns AI, Marketing Jobs Report Who Owns AI When Everyone Owns AI? Who owns AI when everyone owns AI? Hint: It’s nobody. Let’s dig in. I’ve had a front-row seat to a lot of ‘AI transformations’ lately, and I’ve noticed a […]
INBOX INSIGHTS: Productizing Expertise, AI Digital Clone Part 4 (2026-04-15) :: View in browser 👉 Enroll in our new monthly subscription, the 2026 Trust Insights Prompt Playbook! 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Your Expertise Is Already a Product. You Just […]
Read More… from INBOX INSIGHTS: Productizing Expertise, AI Digital Clone Part 4 (2026-04-15)
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how you can keep your professional knowledge relevant despite rapid shifts in technology and software. You’ll discover how to leverage agentic AI to audit and modernize your outdated standard operating procedures. You’ll learn the vital importance of maintaining human oversight to […]
Read More… from In-Ear Insights: Updating Mental Models and Old Knowledge
This data was originally featured in the February 4th, 2026 newsletter found here: INBOX INSIGHTS: Who Owns AI, Marketing Jobs Report In this week’s Data Diaries, let’s take a look at what’s happening in the job market. With the federal government shutdown as of the time of this writing, we have to focus on private […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! Are your AI prompts doing the bare minimum? It’s time to turn them into AI Skills. In this episode of So What, Chris […]
The 10/20/70 Rule : Why Your Workforce is Your Biggest AI Bottleneck Last month, I was catching up with a friend who runs marketing for a mid-sized software company. She was frustrated—and I mean really frustrated. Her company had just spent six figures on an AI-powered marketing automation platform. The demos were impressive. The sales […]
INBOX INSIGHTS: Business To Machine (B2M) Marketing, AI Digital Clone Part 3 (2026-04-08) :: View in browser 👉 Register for our free “Do You Have a GEO Problem” webinar on 2026-04-10! 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Most Important Audience […]
Newsletter
Podcast
