This data was originally featured in the June 23, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/06/inbox-insights-june-23-2021-data-quality-natural-language-generation-instagram-brand-data/ In this week’s Data Diaries, we look at our newly-revised and appended Brands list on Instagram to see how unpaid brand content has performed in terms of engagement, year to date. We see after a relatively stable springtime, where brand performance […]
Data originally featured in the October 13, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/10/inbox-insights-october-13-2021-frameworks-instagram-outage-constructive-criticism/ In this week’s Data Diaries, let’s take a look at the great Facebook Outage, with respect to Instagram engagement (mainly because on Facebook proper, brand performance is already so close to zero that the outage’s impact was negligible for unpaid efforts). A little […]
Data originally featured in the October 27, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/10/inbox-insights-october-27-2021-data-driven-decision-making-reporting-issues-instagram-engagement/ In this week’s Data Diaries, let’s take a look back at the year on Instagram for both brands and influencers. Outages, outrages, and thoroughly unpredictable events have defined the year thus far. What do we see when we examine how brands and influencers […]
Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]
Read More… from 12 Days of Data 2021, Day 3: Instagram Media Types
Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]
Read More… from 12 Days of Data 2021, Day 2: Instagram for Influencers
Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]
Read More… from 12 Days of Data 2021, Day 1: Instagram for Brands
This data was originally featured in the February 10, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/02/in-the-headlights-february-10-2021-dark-search-instagram-engagement-ethics-in-ai/ In this week’s Rear View Mirror, we look at our friend, Instagram engagement rates. This week, let’s look at brands. How have over 3,000 brands fared in the last 10 months? What we see since the pandemic began is a slow […]
This data was originally featured in the February 17, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/02/in-the-headlights-february-17-2021-dark-search-traffic-data-instagram-behind-the-scenes-emoji/ In this week’s Rear View Mirror, let’s take a whimsical detour and look at emoji. How are brands and influencers using emoji? We dug into more than a million brand and influencer Instagram posts over the past 10 months and plotted […]
This data was originally featured in the March 10, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/03/in-the-headlights-march-10-2021-title-case-in-social-posts-becoming-data-driven-ga4-easy-wins/ In this week’s Rear View Mirror, we’ll answer Diana’s question. What effect does Title Case have on engagement of Instagram posts? To answer this question, we have to do a few things. First, we need to import captions/descriptions from Instagram, then […]
Read More… from What effect does Title Case have on engagement of Instagram posts?
In this week’s episode, Katie and Chris preview the rough draft of an upcoming talk about Instagram Data for the Agorapulse Instagram summit. Go behind the scenes on the talk, the research that went into it, and how we take data and try to make a coherent story about it. Please note the data shown […]
Read More… from {PODCAST} In-Ear Insights: Behind The Scenes Instagram Data
Newsletter
Podcast
