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So What? Understanding the LinkedIn Algorithm for Engagement

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we dig into four key findings about how LinkedIn works, based on engineering documentation and academic […]

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So What? Solutions in search of problems

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on solutions in search of problems. We walk through the problems with innovating, how […]

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So What? Consumer Trends – stable and unstable predictive data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on consumer trends. We walk through what a trend is, what data is stable […]

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So What? Introduction to Natural Language Processing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on what Natural Language Processing is, why you should care, and how to use […]

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So What? How to measure your content

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on how to measure your content. We walk through understanding why you’re creating […]

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So What? Getting back on stage

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on getting back on stage. We walk through being mentally prepared, getting your […]

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So What? Change Management basics

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on change management. We walk through what change management is (and isn’t), where […]

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So What? Newsletter Marketing and Advertising

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on Newsletter marketing and advertising. We walk through metrics to pay attention to, […]

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So What? Auditing your content

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on auditing your content. We walk through how to prioritize your content, determining […]

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So What? Auditing Google Tag Manager

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on auditing Google Tag Manager. We walk through setting up a governance structure […]

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