Marketing Analytics, Data Science & Leadership – February, 14 2021

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

AI applications optimizing actions based on data and predictions with Palantir for IBM Cloud Pak for Data via @ibmdeveloper

Data scientists can analyze data and train models in projects and can make models that are ready for use available for deployment in spaces, which allows applications to find and invoke them via REST APIs.

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How to Calculate Your SEO ROI Using Google Analytics via @Moz

That means a single pageview of Page B generated $110, which gives us its Page Value.

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Video Gear Wish List via TechSmith Tutorials via @techsmith

Without actually having to do the typing, it looks a lot smoother, and it helps my demos when my video recordings just go a lot cleaner.

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AMA: The Best Ways to Keep Up with Industry Changes via @spinsucks

While those aren’t about industry changes, it’s one way to think about how to keep yourself updated on things that are moving and shaking.

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