livestream header

So What? Pivoting Your Agency & Clients to Google Analytics 4

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? Pivoting Your Agency & Clients to Google Analytics 4. We answer your questions about pivoting your […]

Read More… from So What? Pivoting Your Agency & Clients to Google Analytics 4

livestream header

So What? Social Media Advertising and Attribution

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on Social Media Advertising and Attribution. We walk through out-of-the-box attribution models in GA4 […]

Read More… from So What? Social Media Advertising and Attribution

livestream header

So What? Using Google Data Studio with Google Analytics 4 data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on Google Data Studio with Google Analytics 4 data. We walk through how the […]

Read More… from So What? Using Google Data Studio with Google Analytics 4 data

livestream header

So What? What’s Working for SEO in 2022

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on what Google thinks about search. We walk through what you need to know […]

Read More… from So What? What’s Working for SEO in 2022

SO WHAT GOOGLE ANALYTICS 4 MIGRATION

So What? Google Analytics 4 Migration

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we do a live migration of Marketing Over Coffee’s Universal Analytics account to Google Analytics 4, […]

Read More… from So What? Google Analytics 4 Migration

livestream header

So What? Identifying Social Media Influencers on TikTok

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on identifying influencers on TikTok. You’ll learn about the data that is available and […]

Read More… from So What? Identifying Social Media Influencers on TikTok

out of the box attribution

So What? Feb 2022 CMO Survey Reactions

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on the 2022 CMO Survey Reactions. We walk through the February CMO Survey and […]

Read More… from So What? Feb 2022 CMO Survey Reactions

livestream header

So What? Who is doing your Marketing Strategy?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on the people doing marketing strategy. We walk through including your people and ways […]

Read More… from So What? Who is doing your Marketing Strategy?

livestream header

So What? Applied Data Science in Marketing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Applied Data Science in Marketing. We walk through the data science process and how […]

Read More… from So What? Applied Data Science in Marketing

livestream header

So What? Google Tag Manager

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Google Tan Manager. We walk through the purpose of Google Tag Manager and how […]

Read More… from So What? Google Tag Manager

Pin It on Pinterest