In today’s digital landscape, email marketing remains one of the most effective ways to reach your target audience. However, building a high-quality email list can be a challenging and time-consuming process. Some marketers may be tempted to take shortcuts by buying or renting third-party email lists. But beware! This practice not only poses serious risks […]
INBOX INSIGHTS: Good and Bad Advice, Conventional Metrics (3/1) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! How to Tell Good Advice From Bad Advice People are willing to tell you want to do, whether you want to hear it or not. This means we often get a […]
Read More… from INBOX INSIGHTS, March 1, 2023: Good and Bad Advice, Conventional Metrics
INBOX INSIGHTS: Personality Tests, Purchase Frequency Analysis (2/22) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! The Risks of a Personality Test Do you know yourself well enough to say what your personality type is? Maybe a better question is asking whether or not you’ve ever taken a […]
Read More… from INBOX INSIGHTS, February 22, 2023: Personality Tests, Purchase Frequency Analysis
INBOX INSIGHTS: Growth Hacking Secrets, Competitive Analysis (1/25) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! Growth Hacking Secrets I’m going to let you in on a poorly kept secret. “Hacking” isn’t a thing in business, or in marketing. When you start to unpack the definition of “growth […]
Read More… from INBOX INSIGHTS, January 25, 2023: Growth Hacking Secrets, Competitive Analysis
INBOX INSIGHTS: Data Before Decisions, Recession Indicator (1/11) :: View in browser 👉 Download the 12 Days of Data Book » Review Your Data Before You Make Decisions I love data. That’s a given. But more than the data itself, I love the story and the action. I’m a problem solver, a fixer. If I […]
Read More… from INBOX INSIGHTS, January 11, 2023: Data Before Decisions, Recession Indicator
INBOX INSIGHTS: Weakened Communities, Twitter Ad Targeting (11/30) :: View in browser 👉 Download Our Free 2023 Marketing Planning Guide » How to Fix a Weakened Community How do you fix a weakened community? A few months back, I wrote this post about learning how to run a community. You can read the post here: […]
Read More… from INBOX INSIGHTS, November 30, 2022: Weakened Communities, Twitter Ad Targeting
INBOX INSIGHTS: Thanksgiving 2022 Edition (11/23) :: View in browser 👉 Download Our Free 2023 Marketing Planning Guide » Thanksgiving 2022 Edition For those of us in America, we wish you a safe, happy, and healthy Thanksgiving. From all of us at Trust Insights, we’re grateful for you and the community you’ve helped us create. […]
Read More… from INBOX INSIGHTS, November 23, 2022: Thanksgiving 2022 Edition
INBOX INSIGHTS: Building Trust, Amazon Reviews Data (10/26) :: View in browser 👉 Watch our MarketingProfs B2B Forum session on private social media communities » How Do You Build Trust? How do you build trust? Consistency. Let me explain. A question I get asked a lot is, “How do I delegate more?” Which is usually […]
Read More… from INBOX INSIGHTS, October 26, 2022: Building Trust, Amazon Reviews Data
INBOX INSIGHTS: Vague Content, PPC Ad Performance, Market Research (8/24) :: View in browser Take our new Google Analytics 4 for Marketers Course » Vague, Unfocused, Pointless Content What do you do when your content is vague, unfocused, and has no point? Excellent question – this is the problem I find myself having at the […]
Read More… from INBOX INSIGHTS, August 24, 2022: Vague Content, PPC Ad Performance, Market Research
INBOX INSIGHTS: Google Analytics Demographic Data, Instagram Performance, Server-Side Tagging (5/25) :: View in browser Watch our free on-demand webinar, Customer Care Through the Customer Journey » Are You Using Your Demographic Data? This week I’ve been working with Chris to QA and finalize our new Google Analytics 4 course (coming soon!). Something interesting happens […]
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