INBOX INSIGHTS, July 10, 2024: Developing a Sustainable AI Integration Strategy, Ghost Jobs

INBOX INSIGHTS: Developing a Sustainable AI Integration Strategy, Ghost Jobs (7/10) :: View in browser 👉 Catch the Replay of our Generative AI for Real Estate Webinar!_ Developing a Sustainable AI Integration Strategy Well, hey there! Let’s chat about a topic that’s been buzzing around boardrooms and strategy meetings: integrating AI into your business. AI […]

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Measuring ROI in 2024

Measuring ROI in 2024

This content was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE I thought I’d try an experiment this week. We’ve spent time internally building custom models for various purposes. I was curious how close to a polished post I could get […]

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INBOX INSIGHTS, May 15, 2024: Finding Your Why, Marketing Hiring Slump Continues

INBOX INSIGHTS: Finding Your Why, Marketing Hiring Slump Continues (5/15) :: View in browser 👉 Catch the replay of last week’s webinar, Generative AI for Associations! Finding Your “Why” and Managing Expectations Expectations are a funny thing. The ones we put on ourselves, and the ones that others put on us. It’s easy to fall […]

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INBOX INSIGHTS, May 8, 2024: Being Data-Driven, AI Hallucinations

INBOX INSIGHTS: Being Data-Driven, AI Hallucinations (5/8) :: View in browser 👉 Catch the replay of yesterday’s webinar, Generative AI for Professional Associations! Do I Still Need to Be Data-Driven? Why are we obsessed with being data-driven? Does it matter? Does it actually give us a competitive advantage? Where does AI fit in? Being “data-driven” […]

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So What header image

So What? How to use AI for Email Marketing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we walk you through the process of using generative AI for all your email marketing needs, […]

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INBOX INSIGHTS, April 24, 2024: Downside of Shortcuts, AI Use Case Identification

INBOX INSIGHTS: Downside of Shortcuts, AI Use Case Identification (4/24) :: View in browser 👉 Catch the replay of yesterday’s webinar, Generative AI for Agencies! The Downside of Short Cuts There are no short cuts in life. That’s a lie. There are plenty of short cuts. The question a short cut raises when presented is […]

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INBOX INSIGHTS, October 18, 2023: Be Remarkably Human, Generative AI and YouTube Consumption

INBOX INSIGHTS: Be Remarkably Human, Generative AI and YouTube Consumption (10/18) :: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! Be Remarkably Human I was about to give some perspective on the Data Diaries post that Chris wrote for this […]

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In-Ear Insights CHANGING YOUR MARTECH STACK

In-Ear Insights: Changing Your MarTech Stack

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss changing your MarTech stack and how to thoughtfully add new marketing technology to your existing tech stack. They talk through the importance of gathering requirements upfront to ensure you select tools that solve your specific business needs. Katie asks questions to […]

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INBOX INSIGHTS, September 6, 2023: When ChatGPT Goes Sideways, Content Curation Systems

INBOX INSIGHTS: When ChatGPT Goes Sideways, Content Curation Systems (9/6):: View in browser 👉 Get our new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost 👉 Watch the newest version of our keynote talk, the Marketing Singularity, recorded live at MAICON 2023! September 2023 One Click Poll Please click/tap on […]

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INBOX INSIGHTS: AI Efficiencies Ripple Effects, ChatGPT Code Interpreter

INBOX INSIGHTS: AI Efficiences Ripple Effects, ChatGPT Code Interpreter (07/12):: View in browser 👉 Got a Google Analytics 4 emergency? We can help. July 2023 One Click Poll Please click/tap on just one answer – this is our monthly survey to see how we’re doing, so please do take it each month! How likely are […]

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