AI-driven versus Artisanal

This content was originally featured in the newsletter found here: https://www.trustinsights.ai/blog/2023/08/inbox-insights-artisanal-vs-ai-chatgpt-and-job-losses-8-2/. 30% of jobs, 80% of jobs, 100% of jobs. AI will take all the jobs. These are the headlines we read every single day. Worry about AI. Your job is not safe. “As person skilled at AI is more productive than a person who […]

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So What? Gender Bias in Generative AI

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on Gender Bias in Generative AI. We walk through why gender bias exists in […]

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Using predictive forecasting to not send email

This content was originally featured in the July 5, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-5-2023-predicting-when-not-to-send-email-substack-newsletters/. Did you know that in the United States, the week of July 4th is the worst week of the year to send email? We know this because we look at the data. I know, you’re shocked right now. But not only […]

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So What? Q3 2023 Generative AI Bake-off

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on generative AI in Q3. We walk through what’s new with generative AI in Q3, […]

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AI efficiencies ripple effect

This content was originally featured in the July 12, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-ai-efficiencies-ripple-effects-chatgpt-code-interpreter/. AI is great! AI is terrible! AI will take my job! AI will make my job easier! Love it or hate it, AI (artificial intelligence) isn’t going anywhere. Some of you may have concerns about your job security because of AI. […]

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So What? Audio Production Bakeoff

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on audio production. We walk through two different approaches for making audio sound better for […]

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What we get wrong about innovation

This content was originally featured in the July 19, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-19-2023-innovation-prerequisites-twitter-vs-threads/. “Never have a good conversation behind closed doors.” Last week, someone on LinkedIn quoted me as posting, “Never have a good conversation behind closed doors.” This post is now 7 years old, but the comment stuck with her. You can read […]

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So What? How to audit your marketing tactics with the 5Ps

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to audit your marketing tactics with the 5Ps. We walk through the basics […]

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How to get your agency ready for AI

This content was originally featured in the July 26, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-26-2023-agency-ai-readiness-ai-podcast-guests/. A few weeks ago I got to sit down and talk with my good friend, Brooke Sellas for her podcast, “The Marketing Agency Show”. In case you missed it, you can watch the episode here: https://www.youtube.com/watch?v=gmvJDiPuP18 In the episode, we talked […]

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So What? Pre-requisites for Large Language Model AI Fine-Tuning

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Pre-requisites for Large Language Model AI Fine-Tuning. We walk through what kinds of data […]

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