This data was originally featured in the November 8, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/11/inbox-insights-november-8-2023-solving-problems-with-predictive-analytics-testing-ai-models/. This week, let’s talk about setting up testing of large language models. Testing models is important to determine which models will do what you want them to do. Before we dive headfirst into any new technology, it’s a good idea to […]
This content was originally featured in the October 25, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/10/inbox-insights-october-25-2023-data-governance-hot-ones-text-analysis/. In case you weren’t aware, there were 11,038 Martech solutions available to you as of May 2023. We know that as of now, Q4 2023 there are a lot more to add to that list. Of those, many that are AI-powered […]
This content was originally featured in the July 19, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-19-2023-innovation-prerequisites-twitter-vs-threads/. “Never have a good conversation behind closed doors.” Last week, someone on LinkedIn quoted me as posting, “Never have a good conversation behind closed doors.” This post is now 7 years old, but the comment stuck with her. You can read […]
This content was originally featured in the July 26, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-26-2023-agency-ai-readiness-ai-podcast-guests/. A few weeks ago I got to sit down and talk with my good friend, Brooke Sellas for her podcast, “The Marketing Agency Show”. In case you missed it, you can watch the episode here: https://www.youtube.com/watch?v=gmvJDiPuP18 In the episode, we talked […]
This content was originally featured in the January 25, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/01/inbox-insights-january-25-2023-growth-hacking-secrets-competitive-analysis/. I’m going to let you in on a poorly kept secret. “Hacking” isn’t a thing in business, or in marketing. When you start to unpack the definition of “growth hacking” what you’re talking about is process development, optimization, and agility. That’s […]
This content was originally featured in the December 14, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/12/inbox-insights-december-14-2022-words-of-wisdom-12-days-of-data/ For the second to last newsletter of 2022, I want to leave you with these words of wisdom: “See a lot of times when we wanna be a boss, we too bossy. A real boss has employees around him that’s better […]
This content was originally featured in the February 8, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/02/inbox-insights-february-9-2023-technical-continuity-planning-twitter-scraping/. Previously I talked about business continuity, and what happens when people leave. But what happens when the software you rely on to run your business makes a major change without warning? This is where you need technical continuity. A good example […]
This content was originally featured in the February 1, 2023 newsletter here: https://www.trustinsights.ai/blog/2023/02/inbox-insights-february-1-2023-business-continuity-planning-twitter-algorithm/. Do you have a business continuity plan? If you work at a larger organization, chances are you do. If you work at an organization that handles sensitive data, chances are you do. Every other day there have been announcements of massive layoffs. […]
Last week I came across a new business in my town. It’s a small, organic, family-owned grocery store and deli. I’ve seen them trying to open for the past year. I happened to be passing by and was surprised to see that there were lights on inside. When I went in, the owners were milling […]
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