The 5P Framework: The Trust Insights Approach

I thought you did data analysis? We do. I thought you did AI and Machine Learning. We do. I thought you could fix my Google Analytics. We can. I thought you could give me an SEO plan. We can. So why the pivot to change management? Everything we do at Trust Insights is a project. […]

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Trust Insights 5P Framework

Trust Insights Change Management 5P Framework

Ready for a change? Introducing the 5P Framework. Management Consulting. Marketing Consulting. Strategic Consulting. Change Management Consulting. Analytics Consulting. We have never been able to nail down the exact term for what it is that we do at Trust Insights. Chris and I do very different things but fortunately for us the skills are complementary. […]

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Instant Insights The Beginners Generative AI Starter Kit 8

New Tech Doesn’t Solve Old Problems

This content was originally featured in the January 31, 2024 newsletter found here: INBOX INSIGHTS, JANUARY 31, 2024: NEW TECH DOESN’T SOLVE OLD PROBLEMS, FACT CHECKING DATA NEW TECHNOLOGY DOESN’T SOLVE OLD PROBLEMS New technology doesn’t solve old problems. It doesn’t. If anything, it exacerbates existing issues by adding complexity or masking underlying problems. If […]

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In-Ear Insights Workplace communication and productivity

In-Ear Insights: Workplace Communication and Productivity

In this episode of In-Ear Insights, the Trust Insights podcast, Katie Robbert and Christopher Penn tackle a common workplace challenge – how to keep teams focused on priorities instead of getting distracted by drama or interpersonal issues. As Katie explains, acknowledging that some level of gossip or emotional venting will happen is key. Trying to […]

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People are the most important

People are the most important

I focus a lot on the 5Ps (Purpose, People, Process, Platform, Performance). Maybe to an annoying point. Today, I want to deep dive into the most important P – People. Why People? People are the common thread through each of the Ps, through everything we do. Sure, each of the Ps relies on the others, […]

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INBOX INSIGHTS, February 1, 2023: Business Continuity Planning, Twitter Algorithm

INBOX INSIGHTS: Business Continuity Planning, Twitter Algorithm (2/1) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! Business Continuity Planning Do you have a business continuity plan? If you work at a larger organization, chances are you do. If you work at an organization that handles sensitive data, chances […]

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failure points of a measurement strategy

Five failure points of a measurement strategy

A few weeks ago I gave a talk on the five failure points of a measurement strategy. In that talk, I covered the 5Ps of Change Management and how to identify and avoid these failure points. Here are the main takeaways. Purpose – What is the question you’re trying to answer? People – Who are […]

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5 basic steps of new product development process

Five basic steps of a new product development process

What do you do when you have an idea that you want to bring to market? You need a new product development process to ensure that you’re set up for success. Product development doesn’t have to be a physical product. It can be services or online material as well. At Trust Insights we have standard […]

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