{PODCAST} In-Ear Insights: What to Do When Data Doesn’t Have Answers
In this week’s In-Ear Insights, Katie and Chris tackle an unusual situation. What happens when data doesn’t have answers? What happens when data simply doesn’t provide any useful insights beyond confirmation of what you already knew? We review what...
{PODCAST} In-Ear Insights: 2021 Marketing Trends
In this week’s In-Ear Insights, Katie and Chris discuss upcoming 2021 marketing trends. It’s that time of year when everyone’s pontificating on what’s next in marketing. Listen in as we discuss: – Analytics infrastructure – Agile...
{PODCAST} In-Ear Insights: Avoiding Data-Driven Marketing Traps
In this episode of In-Ear Insights, Katie and Chris dig into this key question: is there such a thing as being too data-driven? “I’m not sure if you and I have discussed this in the past but it’s been on my mind a lot lately, and I’m not sure...
{PODCAST} In-Ear Insights: 2020 Instagram TV and Instagram Feed Engagement Stats
In this episode of In-Ear Insights, Katie and Chris discuss the latest findings on Instagram engagement rates, especially for Instagram TV. You’ll learn: How brands fared in 2020 with a global pandemic and multiple, conflicting crises How influencers fared and...
{PODCAST} In-Ear Insights: Consumer Data Detectives
In this week’s In-Ear Insights, Katie and Chris discuss a recent consumer data experience with one vendor sharing data to another vendor without the consumer’s active consent. In this show, you’ll learn what active consent is (and why it matters),...Free Weekly Newsletter
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