{PODCAST} In-Ear Insights: Building Better Analytics Dashboards at #MPB2B
In this week’s In-Ear Insights, we present the full session audio from our talk at the MarketingProfs B2B Forum 2019 on how to build better analytics dashboards and reports with data storytelling and analytics frameworks. Listen in for key principles, and if...
{PODCAST} In-Ear Insights: Measuring Influencer Marketing with SEO Metrics
In this week’s In-Ear Insights, Katie and Chris talk about the declining impact and availability of social media metrics when it comes to influencer marketing. As data becomes harder to get ahold of, what are our options? The answer: SEO. Using SEO and traffic...
{PODCAST} In-Ear Insights: Nontraditional Data Sources
In this episode of In-Ear Insights, Katie and Chris discuss what to do when you data sources off the beaten path. What if the data you have doesn’t answer the questions you have? Where do you go to get such data? Listen in as they explore Mastodon,...{PODCAST} In-Ear Insights: 2020 Social Media Strategy, Live at Talkwalker
In this week’s In-Ear Insights, Katie and Chris share takeaways and insights from the live webinar and on-site event at Talkwalker Inc.’s US headquarters. Listen as they reveal statistics that surprised them (such as the number of brands with no YouTube...
{PODCAST} In-Ear Insights: Getting Started With New Social Networks
In this week’s episode, Katie and Chris discuss what it takes to get started on a new social networking platform. Interested in Tiktok? Want to up your YouTube game? Listen in for their tips on how to get started, from trialing the platform to audience analytics...Free Weekly Newsletter
Subscribe to our free weekly newsletter on data science, analytics, machine learning, and AI for marketing:
In-Ear Insights
Subscribe to our Podcast!
Get Social
Find us on these social media networks:
