What you do versus what you do for me

What do you do versus what do you do for me?

My family and friends often ask, “What does Trust Insights do?” and for some reason, I struggle to come up with a simple answer. Why? Because I’m trying to answer “what we do” instead of “what we do for you”. I muddle through phrases like “change management” and “machine learning”. Outside of Trust Insights, those […]

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expectations

How do you manage expectations?

A former colleague once told me that the key to happiness is managing expectations. I don’t know about happiness, but I do know that managing expectations are the key to a successful project. How do you manage expectations? Well, you ask people what they expect once you complete the work. The best way to do […]

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agile change

How people prevent agility

Agile. Nimble. Flexible. Proactive. Adaptive. These are all ways that we ideally want to be able to describe ourselves, our teams, and our companies. But the truth is, most of us aren’t any of those things. We’re rigid. We like predictability and consistency. We create plans but have a hard time when those plans change […]

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Where change management goes wrong

Where change management goes wrong

Last week I wrote about the foundations of change management. Ironically, I got it wrong. I failed to mention who was writing the cold open in the newsletter. Hi, it’s me, Katie. ::waves:: What happened was that Chris and I talked through all the changes I listed in last week’s newsletter. Part of the internal […]

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{PODCAST} In-Ear Insights: Essential Management Skills

In this week’s In-Ear Insights, Katie and Chris answer a listener question: what are the most important skills or things to know when you become a new manager? What are some of the major obstacles that individual contributors face when finding themselves in a management role? Tune in to learn about essential management skills. You’ll […]

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{PODCAST} In-Ear Insights: Marketing Technology QA Processes

{PODCAST} In-Ear Insights: Marketing Technology QA Processes

In this episode of In-Ear Insights, Katie and Chris talk about code quality assurance, process management, and how often you should be updating your standard operating procedures. What happens if you don’t keep your QA processes and code in good working order? Tune in to find out! [podcastsponsor] Watch the video here: Can’t see anything? […]

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{PODCAST} In-Ear Insights: Process Change Management

{PODCAST} In-Ear Insights: Process Change Management

In the week’s episode of In-Ear Insights, Katie and Chris talk shop about process change management when it comes to process management. How do we handle the creation and adoption of new processes, especially when they’re big changes? Tune in! [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to […]

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{PODCAST} In-Ear Insights: Technology and Change Management

{PODCAST} In-Ear Insights: Technology and Change Management

In week’s episode of In-Ear Insights, Katie and Chris talk shop about change management when it comes to technology. When a new piece of software is introduced, how do you handle the changes? Using the rollout of Google Analytics 4 as an example, what are the steps we must take to ensure as smooth a […]

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