This content was originally featured in the November 16, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/11/inbox-insights-november-16-2022-contextual-content-social-media-changes/ The past couple of weeks we’ve been talking about data privacy, the voice of the customer, and personalized marketing experiences. This week, I want to try and tie it all together with contextual content. Contextual content is just a fancy way […]
This content was originally featured in the May 10, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/05/inbox-insights-may-10-2023-mental-health-awareness/ Hi. If you’ve been subscribing to this newsletter for a while you know that every now and then I take a break from tech and business so I can focus on you, the person and your mental health. This is one […]
Read More… from Mental Health Resources – Mental Health Awareness Month
Introduction Welcome to the 12 Days of Data 2022 Edition, our look back at the data that made marketing in 2022. We’re looking at the year that was (and oh, what a year it was, something we’ve been saying for three years straight now…) from an analytics perspective to see what insights we can take […]
Read More… from 12 Days of Data 2022 Day 10: Content Creator Monetization Platforms
Introduction Welcome to the 12 Days of Data 2022 Edition, our look back at the data that made marketing in 2022. We’re looking at the year that was (and oh, what a year it was, something we’ve been saying for three years straight now…) from an analytics perspective to see what insights we can take […]
Read More… from 12 Days of Data 2022 Day 4: Content Republishing
In this episode of In-Ear Insights, Katie and Chris talk about personalization and customization of content. In an era when privacy regulations are throttling data marketers can obtain and the media environment is in total chaos, how do we still manage to customize and personalize? In order to customize your content without data about people, […]
Read More… from {PODCAST} In-Ear Insights: How to Customize Content Without the Data?
This data was originally featured in the July 7, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/07/inbox-insights-july-7-2022-outdated-plans-personal-branding-content-marketing-analytics/ In this week’s Data Diaries, let’s try to solve a content marketing analytics mystery. While I was preparing for this week’s podcast episode, I stumbled across an article from early in the year talking about the different factors that make up […]
In this fireside chat with attorney Ruth Carter, we dig into how copyright law applies to content created by artificial intelligence. Who owns these fabulous works of art generated by systems and models like OpenAI’s DALL-E or Stability.ai’s Stable Diffusion? What about blog content created by tools like GoCharlie or Copy.ai? Watch the interview on […]
Read More… from AI and Copyright Law: How Copyright Applies to AI-Generated Content
This data was originally featured in the August 10, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/08/inbox-insights-august-10-2022-blog-and-content-idea-generation-trends-and-forecasting/ In this week’s Data Diaries, let’s take on Katie’s opening topic, about blog and content idea generation for marketers (or anyone), and see if we can expand on it in a data-driven approach. One of the most popular and richest repositories […]
This data was originally featured in the July 7, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/07/inbox-insights-july-7-2022-outdated-plans-personal-branding-content-marketing-analytics/ In this week’s Data Diaries, let’s try to solve a content marketing analytics mystery. While I was preparing for this week’s podcast episode, I stumbled across an article from early in the year talking about the different factors that make up […]
In this episode, Katie and Chris tackle content attribution. What is content attribution, and how does it differ from normal marketing attribution? You’ll learn about two different ways to do content attribution and one way you can get set up and running right away. Content attribution is the practice of determining which pieces of content […]
Read More… from {PODCAST} In-Ear Insights: What Is Content Attribution?
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