Chris and I talk a lot about content marketing and that all the tips and tricks don’t matter if you’re not writing “good quality” content. WHAT MAKES GOOD CONTENT???? Wow, I didn’t mean to yell but “good” is such a subjective definition. What I consider to be good is not what you might also consider […]
Read More… from Determining what content your audience wants
This data was originally featured in the April 21, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/04/inbox-insights-april-21-2021-data-impartiality-tech-change-management-saas-content-republishing/ In the past, we’ve focused on content republishing broadly, for all industries. This week, we wanted to dig into one specific niche for content republishing, SaaS software. After all, we would expect for any given niche in a market that content […]
In this week’s In-Ear Insights, Katie and Chris dig into the four pillars of content marketing strategy – creation, distribution, amplification, and performance. You’ll also learn about why backlinks are so important to both SEO and content marketing generally. Tune in now! Watch the video here: Can’t see anything? Watch it on YouTube here. Listen […]
Read More… from {PODCAST} In-Ear Insights: Content Marketing Strategy
Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]
Read More… from 12 Days of Data 2021, Day 11: Content Republishing
Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]
Read More… from 12 Days of Data 2021, Day 10: Top News and Web Content
Data originally featured in the October 6, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/10/inbox-insights-consistency-data-driven-content-curation-quitting-facebook-10-6/ In this week’s Data Diaries, let’s solve a content marketing problem. One of the challenges of content marketing is discoverability – the ability for people to discover our content. Certainly, search engines help to solve this problem, but they do so imperfectly. What’s […]
This cold open was originally featured in the March 3, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/03/in-the-headlights-march-3-2021-producing-content-at-scale-podcast-ads-seo-keywords/ The Secret to Producing Content At Scale One of the questions I hear the most is, “How do you produce so much content?” With a weekly podcast, weekly live stream, daily blog posts, two weekly newsletters, one daily newsletter, social […]
This data originally featured in the January 6, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/01/in-the-headlights-january-6-2021-clubhouse-review-pinterest-content-friction/ In this week’s Rear View Mirror, we fielded a question about what content works on Pinterest from our Slack group, Analytics for Marketers, so we decided to dig into a sample of some of the top-performing content on Pinterest. Imagine our surprise when […]
12 Days of Data 2020, Day 9: Content Republishing Statistics Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights we can […]
Read More… from 12 Days of Data 2020, Day 9: Content Republishing Statistics
12 Days of Data 2020, Day 8: Top News and Web Content Introduction Welcome to the 12 Days of Data 2020 Edition, our look back at the data that made marketing in 2020. We’re looking at the year that was (and oh, what a year it was) from an analytics perspective to see what insights […]
Read More… from 12 Days of Data 2020, Day 8: Top News and Web Content
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