This content was originally featured in the October 23rd, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand Are We Digging Deep Enough Into Our Problems? Are we digging deep enough into our problems? The answer is no. But wait. What about the 5Ps? I’m using that framework! […]
Category: business analytics
Marketing Hiring Demand
This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand In this week’s Data Diaries, let’s check in on marketing hiring demand. Every month or so, we look at Indeed.com’s hiring demand for marketing jobs across six nations – USA, […]
Economic Indicators Part 3
This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. […]
Economic Indicators Part 1
This data was originally featured in the October 2nd, 2024 newsletter found here: INBOX INSIGHTS, October 2, 2024: Getting Lost in AI, Economic Indicators Part 1 In this week’s Data Diaries, let’s do a quick review of economic indicators and what they mean. With as many unprecedented things happening pretty much all the time now […]
So What? Using Generative AI for Competitive Analysis
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]
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Surviving End of Year Planning
This content was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength Do I Need to Be an AI Expert? The past few weeks, I’ve been talking about how to approach weaving AI into your end-of-year planning. And maybe you’re […]
Measuring AI Brand Strength
This data was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. In part 2, […]
AI Job Growth
This data was originally featured in the September 11, 2024 newsletter found here: INBOX INSIGHTS, September 11, 2024: Pro Tips for Events, AI Job Growth In this week’s Data Diaries, in celebration of the Marketing AI Conference, let’s take a look at a fascinating new dataset from the Center for Security and Emerging Technology at Georgetown […]
So What? How to Build an AI Agent
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn what an AI agent is and how you can use […]
Business Continuity Planning
This post was originally featured in the September 4th, 2024 newsletter found here: INBOX INSIGHTS, September 4, 2024: Business Continuity Planning, Marketing Hiring Demand Three Must-Haves for a Business Continuity Plan (BCP) Let me paint a picture for you: it’s Monday morning, and your CRM just crashed. No customer data, no leads, no marketing campaigns. […]