What content works on Pinterest 1

What content works on Pinterest

This data was originally featured in the January 6, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/01/in-the-headlights-january-6-2021-clubhouse-review-pinterest-content-friction/ In this week’s Rear View Mirror, we fielded a question about what content works on Pinterest from our Slack group, Analytics for Marketers, so we decided to dig into a sample of some of the top-performing content on Pinterest. Imagine our […]

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SaaS Content Republishing

SaaS Content Republishing

This data was originally featured in the April 21, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/04/inbox-insights-april-21-2021-data-impartiality-tech-change-management-saas-content-republishing/ In the past, we’ve focused on content republishing broadly, for all industries. This week, we wanted to dig into one specific niche for content republishing, SaaS software. After all, we would expect for any given niche in a market that content […]

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{PODCAST} In-Ear Insights: Content Marketing Strategy

{PODCAST} In-Ear Insights: Content Marketing Strategy

In this week’s In-Ear Insights, Katie and Chris dig into the four pillars of content marketing strategy – creation, distribution, amplification, and performance. You’ll also learn about why backlinks are so important to both SEO and content marketing generally. Tune in now! Watch the video here: Can’t see anything? Watch it on YouTube here. Listen […]

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12 DAYS OF DATA 2021 CONTENT REPUBLISHING

12 Days of Data 2021, Day 11: Content Republishing

Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]

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12 DAYS OF DATA 2021 TOP NEWS AND WEB TOPICS

12 Days of Data 2021, Day 10: Top News and Web Content

Introduction Welcome to the 12 Days of Data 2021 Edition, our look back at the data that made marketing in 2021. We’re looking at the year that was (and oh, what a year it was… again…) from an analytics perspective to see what insights we can take into the next year. Sit up, get your […]

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{PODCAST} In-Ear Insights: Storytelling With Highly Technical Content

In this episode of In-Ear Insights, Katie and Chris tackle a recent question: “My struggle is how to create connection, emotion and story from highly technical content. Any advice?” They dig into customer behaviors, user stories, and other tips & tricks you can use to lift your technical content up. Tune in to find out […]

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{PODCAST} In-Ear Insights: Using Data to Build a Content Marketing Roadmap

{PODCAST} In-Ear Insights: Using Data to Build a Content Marketing Roadmap

In this episode inspired by a question from Content Marketing World, Katie and Chris talk about how to use data and analytics to build a content marketing roadmap. What data should you pay attention to? What does a data-driven content marketing roadmap look like? Tune in to find out! Watch the video here: Can’t see […]

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{PODCAST} In-Ear Insights: Creating Thumbstopping Content Marketing

{PODCAST} In-Ear Insights: Creating Thumbstopping Content Marketing

In this episode, Katie and Chris discuss what makes truly compelling content marketing, from storytelling structures to research and development. How do you keep people engaged in your content? Tune in to find out! Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the MP3 audio […]

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{PODCAST} In-Ear Insights: Content Marketing Pet Peeves

{PODCAST} In-Ear Insights: Content Marketing Pet Peeves

In this week’s In-Ear Insights, Katie and Chris go on a bit of a rant. The folks over at Content Marketing World asked the intriguing question: “What’s your biggest pet peeve when it comes to content marketing?” If only they’d known what this would unlock. Tune in to find out what grinds our gears in […]

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