INBOX INSIGHTS: Quick Tips for Agile Marketing, Rescuing Burgers with AI (7/3) :: View in browser 👉 Register for our Generative AI for Real Estate Webinar! Quick Tips for Agile Marketing As we step into the week of the 4th of July, we know many of you are gearing up for some well-deserved downtime. While […]
Category: agile
In-Ear Insights: How to Help Marketers Adopt Agile and Prompt Engineering
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris explore the human side of how to adopt Agile and prompt engineering. Learn how to build trust within your team and address anxieties surrounding AI and automation. Discover strategies for fostering open communication and encouraging ownership among team members, even those hesitant […]
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In-Ear Insights: How to Apply Agile Prompt Engineering
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss using Agile principles for prompt engineering – agile prompt engineering. You will learn the importance of process development and project management when working with large language models (LLMs) like ChatGPT. Discover how to use the 5 P’s framework and the RACE […]
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In-Ear Insights: Introduction to Agile Marketing
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris delve into the world of Agile methodology. You will gain a clear understanding of Agile principles and how they compare to traditional waterfall project management. Discover the benefits of Agile for marketing, including increased flexibility, customer-centricity, and the ability to adapt to […]
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How people prevent agility
Agile. Nimble. Flexible. Proactive. Adaptive. These are all ways that we ideally want to be able to describe ourselves, our teams, and our companies. But the truth is, most of us aren’t any of those things. We’re rigid. We like predictability and consistency. We create plans but have a hard time when those plans change […]
{PODCAST} In-Ear Insights: Agile Marketing Best Practices
In this episode of In-Ear Insights, Katie and Chris review the basics of agile marketing: What agile marketing is Where agile marketing came from What practices are easiest to adopt for marketers Sprint planning Scrums Kanban boards Standups What marketers should know about agile marketing Listen in and use these ideas to improve your own […]
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{PODCAST} In-Ear Insights: Agile Marketing Technology Deployment
In this episode of In-Ear Insights, Katie and Chris deconstruct a graphic by Scott Brinker on different methodologies for evaluating and deploying marketing technology. What does waterfall marketing technology deployment look like? What does agile marketing technology deployment look like? Is Scott onto something, or is it a bad fit for an analogy? As […]
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