An image with a blurred background that reads "So What? Six Levels of AI Proficiency"

So What? Six levels of AI Proficiency

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie, Chris, and John break down the essential six levels of AI proficiency to help you stop comparing yourself to […]

Read More… from So What? Six levels of AI Proficiency

In-Ear Insights: Measuring and Improving AI Proficiency

In-Ear Insights: Measuring and Improving AI Proficiency

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to measure AI proficiency impact beyond speed. You’ll discover why quality matters more than volume when AI accelerates work. You’ll learn a six‑level framework that lets you map your AI skill growth. You’ll see practical steps to protect your role […]

Read More… from In-Ear Insights: Measuring and Improving AI Proficiency

INBOX INSIGHTS: 7D AI Product Launch Framework, Citizen Analyst Part 4 (2026-03-04)

INBOX INSIGHTS: 7D AI Product Launch Framework, Citizen Analyst Part 4 (2026-03-04) :: View in browser 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Why We Rebuilt the 7D Product Marketing Launch Framework for the AI Era Everyone’s using generative AI to launch […]

Read More… from INBOX INSIGHTS: 7D AI Product Launch Framework, Citizen Analyst Part 4 (2026-03-04)

In-Ear Insights: Switching AI Providers, Backup AI Capabilities

In-Ear Insights: Switching AI Providers, Backup AI Capabilities

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the AI wars, switching AI, and why relying on a single AI vendor can jeopardize your business continuity. You’ll discover how to build an abstraction layer that lets you swap models without rebuilding your workflows and see practical no‑code tools and […]

Read More… from In-Ear Insights: Switching AI Providers, Backup AI Capabilities

hatestheceo

Why Everyone Hates the CEO

This post was originally featured in the December 10th, 2025 newsletter found here: INBOX INSIGHTS, December 10, 2025: Why Everyone Hates the CEO, End of Year Purchases Why Everyone Hates the CEO I recently spent some time reading through a compilation of anonymous employee feedback from Reddit regarding CEOs at large, global companies. It was… […]

Read More… from Why Everyone Hates the CEO

INBOX INSIGHTS: Planning Without Doing, Citizen Analyst Part 3 (2026-02-25)

INBOX INSIGHTS: Planning Without Doing, Citizen Analyst Part 3 (2026-02-25) :: View in browser Two things to try out this week: 1. Got a stuck AI project? Try our free AI Readiness Assessment tool. A simple quiz to help predict project success. 2. Wonder how your website is seen by AI? Try our free AI […]

Read More… from INBOX INSIGHTS: Planning Without Doing, Citizen Analyst Part 3 (2026-02-25)

In-Ear Insights How to Turn Plans into Results

In-Ear Insights: How to Turn Plans into Results

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss why most Q1 plans stall and how hidden fear holds teams back. You’ll learn simple ways to turn a big roadmap into tiny actions you can start. You’ll discover how generative AI can suggest low‑risk steps that keep momentum without a […]

Read More… from In-Ear Insights: How to Turn Plans into Results

So What How to Conduct Marketing Strategy Review with Agentic AI

So What? Marketing Strategy Review with Agentic AI

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! The Trust Insights team walks you through how to build an agentic AI marketing strategy that transforms your chaotic data into clear roadmaps. […]

Read More… from So What? Marketing Strategy Review with Agentic AI

sanityframework

Frameworks as Sanity Checks

This post was originally featured in the December 3rd, 2025 newsletter found here: INBOX INSIGHTS, December 3, 2025: Frameworks as Sanity Checks, AI Performance Evaluation Frameworks Aren’t Buzzwords; They’re Your Sanity Check I get a good chuckle out of the running joke that “Katie has a framework for that.” Honestly, it’s usually true. If it’s […]

Read More… from Frameworks as Sanity Checks

In-Ear Insights: Cognitive Offloading, Deskilling, and The Impact of AI

In-Ear Insights: Cognitive Offloading, Deskilling, and The Impact of AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how AI can take over routine tasks and what that means for your daily workflow. You’ll learn why relying too much on AI might erode essential skills and how to spot the warning signs. You’ll explore practical frameworks—like the four R’s […]

Read More… from In-Ear Insights: Cognitive Offloading, Deskilling, and The Impact of AI

Pin It on Pinterest