INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators (2025-05-21) :: View in browser
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Leading With Fear Is Not Leadership
I posted about this on LinkedIn this week, but it is worth repeating and expanding upon.
Leaders, Do Better.
If your goal is to instill fear in your team to get something done, youâre not a leader. Youâre not motivating. This article outlines everything that is wrong with someone abusing their âleadershipâ powers.
Letâs be crystal clear: telling employees to âleave pity cityâ or suggesting âwork-life balance is your problemâ isnât leadership. Itâs bullying. Full stop.
Leaders set the tone for the entire organization. Bad leadership isnât a new problem. In fact, itâs probably as old as humans. However, what weâre seeing is more entitlement to behave poorly. There is this misconception that technology will magically replace human employees, therefore we can treat people as badly as we want. Tech will pick up the slack.
Leaders who have this mindset are poorly misguided and hugely mistaken. You NEED the human teams to build and maintain the technology, to evolve it, to use it. If youâve alienated your people, you no longer have a team or the tech you wanted to replace them with.
This Isnât Leadership. Itâs Intimidation.
What weâre seeing in this article is a parade of executives who are confusing authority with leadership. Jamie Dimonâs profanity-laced rants. Starbucks telling remaining employees to âstep it upâ after cutting 1,000 jobs. Uber changing work policies and essentially saying âdeal with it.â
These arenât leadership moments. Theyâre power trips.
And Iâm frankly shocked that board members and investors arenât more concerned. Because this approach is business suicide dressed up as âtough management.â
When I was a product manager, I reported to a VP who led with fear. He would openly yell and scream at me and my team, all while being completely out of touch with the actual work. Many days, I left in tears, unsure of how I was going to show up the next day. But hereâs the thing: I was also a leader. I was responsible for my team. It was my job to protect them, advocate for them, and guide them. It wasnât a great time in my career, and it has left me somewhat traumatized. But I showed up for my team and helped them through the poor management we faced. In the end, this VP was let go, and we could all let out the breath we had been collectively holding for years.
The Real Cost of Fear-Based Management
When you lead through intimidation:
- You kill psychological safety, which directly impacts innovation
- You create an environment where people hide problems instead of solving them
- You encourage yes-people rather than critical thinkers
- You set yourself up for massive turnover the moment the job market improves
- You damage your employer brand for years to come
Thatâs not pragmatism. Itâs short-sighted and destructive.
The Leadership Gap is Showing
Whatâs particularly troubling is that these arenât new managers who donât know better. These are seasoned executives who are choosing to throw tantrums rather than lead effectively through difficult times.
The âyou should be grateful you have a jobâ approach is the leadership equivalent of âbecause I said soâ parenting. It might get temporary compliance, but it destroys trust permanently.
What Real Leaders Do in Tough Times
Real leaders:
- Are honest about challenges without being demeaning
- Set clear expectations without resorting to threats
- Listen to concerns even when they canât address all of them
- Create stability during uncertainty, not additional fear
- Remember that todayâs decisions affect tomorrowâs culture
A Wake-Up Call
If youâre a leader reading this and nodding along with these CEOs, consider this your wake-up call. The approach weâre seeing is not strengthâitâs insecurity and poor emotional regulation masquerading as âtough leadership.â
If you work under this kind of leadership, do these things: document everything, build your network, and keep in mind that this market wonât last forever.
This isnât about AI or technology. Those are the excuses being used so that âleadersâ can justify their terrible management.
The companies that will thrive long-term arenât the ones with the loudest, most intimidating CEOs. Theyâre the ones where leadership creates an environment where people want to bring their best every dayânot because theyâre afraid, but because theyâre engaged, respected, and valued.
Even in tough times. Especially in tough times.
If you want to be infuriated like me, here is the link to the article.
Be honest. Are you leading with fear or empathy?
Reply to this email to tell me, or come join the conversation in our free Slack Group, Analytics for Marketers.
– Katie Robbert, CEO

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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss troubling new trends in leadership and how you can navigate an increasingly demanding work environment.
Youâll learn to identify the difference between tough business decisions and disrespectful management tactics. Youâll discover practical strategies to document issues and set healthy boundaries with difficult leaders. Youâll understand the critical importance of building your personal brand and professional network as your career life raft. Youâll explore how to use new tools, including AI, to enhance your skills and uncover hidden job opportunities. Watch this episode to gain actionable advice and empower yourself in todayâs evolving workplace!
Watch/listen to this episode of In-Ear Insights here »
Last time on So What? The Marketing Analytics and Insights Livestream, we listened to the state of the art in voice generation. Catch the episode replay here!
This week on So What?, weâll be exploring AI-powered lead scoring automation. Are you following our YouTube channel? If not, click/tap here to follow us!

Hereâs some of our content from recent days that you might have missed. If you read something and enjoy it, please share it with a friend or colleague!
- In-Ear Insights: Navigating Terrible Leadership and the AI Career Threat
- Marketing Job Market Demand
- AI Integration Strategy Part 3
- INBOX INSIGHTS, May 14, 2025: Strengthening Your Foundation, Ethics in AI
- In-Ear Insights: No Code AI Solutions Doesnât Mean No Work
- Almost Timely News: đïž 3 Levels of AI Maturity (2025-05-18)

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In this weekâs Data Diaries, letâs pick up where we left off two weeks ago with a look at leading economic indicators.
There are two kinds of economic indicators, leading and lagging. Lagging indicators tell you whatâs happened, after it happens. Leading indicators are more predictive, telling you whatâs likely to happen.
Last fall, we detailed a basket of useful economic indicators, from traditional indicators like building permits, hours worked, and consumer sentiment, to non-traditional ones like the Baltic Dry Index, hiring demand, Projected Business Formations, and the Economic Policy Uncertainty index.
One of the most useful things we can do with such economic indicators is keep an eye on them, like a weather forecast, to better understand what might be happening. However, most companies and people arenât well equipped to do this in their current infrastructure.
Today, one of the simplest ways to do this is to have generative AI write you the software necessary to do this analysis for you, automatically, building a simple AI agent. Hereâs how, broadly.
- Define your requirements – where the software needs to get the data from, how to store it, how often it will run, and how to compute the outcome.
- Have generative AI build a requirements document from your requirements. This step is vital – a great requirements document helps you plan out all the different possibilities.
- Have generative AI build a workplan. From the requirements document, a workplan helps AI think through all the steps necessary to bring your idea to life.
- Have generative AI build the code from the workplan. This is where the magic happens. If you took your time and did the first 3 parts well, the likelihood that a smart model like todayâs reasoning models will generate a correct result on the first try is very high.
- Once you test and QA it, then you set it loose and enjoy its outputs whenever you need them.
This is how we produced our weekly So What? AI News You Should Care About newsletter. The core of the system is an AI agent that gets lots of AI news, analyzes it, and produces a report.
So, what do we see in our economic indicators? Two indicators stand out sharply. The Economic Policy Uncertainty index has hit a 40 year high:

There has never, in the history of this measure, been more economic uncertainty than today, which paralyzes investment. As much as the business world likes to talk about disruption and innovation, investment prefers certainty.
The second is the number of jobs that are below pre-pandemic levels for hiring demand:

Six months ago, two thirds of this chart was above pre-pandemic levels for hiring demand. Today, itâs an even split; hiring demand for many more sectors has softened considerably.
When companies arenât hiring, thatâs a good indicator they arenât spending – and that means choppy waters ahead.
The lack of certainty about economic policy leads to lower hiring demand, spending pullbacks, and other follow-on consequences. What we do with this information is scenario planning. We plan for scenarios like the status quo, like a dramatic worsening of demand, and an improvement in demand.
But none of that is possible if you donât have the data available to you for making those decisions. So fire up your generative AI tool of choice and start extracting the data for your own economic indicators.

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Hereâs a roundup of whoâs hiring, based on positions shared in the Analytics for Marketers Slack group and other communities.
- Advanced Diagnostics For Adobe Experience Platform Data Collection: Mastering Websdk And Ecid Troubleshooting at Google Docs
- Advisory Board Member at Black Womenâs Council
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.