This post was originally featured in the July 23rd, 2025 newsletter: INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2 Using AI for KPIs A reader recently asked us: “How might you use AI in the process of evaluating KPI performance and next actions?” This is exactly the […]
INBOX INSIGHTS: Common Leadership Mistakes, AI Beauty Standards (2025-08-20) :: View in browser 👉 Pre-register for our new course, the AI-Ready Strategist! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 A Common Leadership Mistake Earlier this year, I watched a CEO confidently tell the company at the all-hands meeting that their AI […]
Read More… from INBOX INSIGHTS, August 20, 2025: Common Leadership Mistakes, AI Beauty Standards
This blog post was originally featured in the July 9th, 2025 newsletter found here: INBOX INSIGHTS, July 9, 2025: Is AI Use Cheating, Context Engineering 👉 Download our new, free AI-Ready Marketing Strategy Kit! Is AI Use Cheating When We Use Generative AI? Last month, I was deep in the weeds developing our AI-Ready Marketing […]
This data was originally featured in the July 9th, 2025 newsletter found here: INBOX INSIGHTS, July 9, 2025: Is AI Use Cheating, Context Engineering In this week’s Data Diaries, let’s break down a new AI term that you’ve probably seen the nerds talking about if you hang out in the various AI-forward chats: context engineering. […]
INBOX INSIGHTS: AI Integration, Google Tag Gateway (2025-07-30) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Where to Start with AI Integration Last month, I watched a friend’s team spend three weeks trying to connect their new lead scoring […]
Read More… from INBOX INSIGHTS, July 30, 2025: AI Integration, Google Tag Gateway
INBOX INSIGHTS: Using AI for KPIs, Which AI Models to Use Part 2 (2025-07-23) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 Using AI for KPIs A reader recently asked us: “How might you use AI in the process […]
Read More… from INBOX INSIGHTS, July 23, 2025: Using AI for KPIs, Which AI Models to Use Part 2
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to break free from the AI sophomore slump. You’ll learn why many companies stall after early AI wins. You’ll discover practical ways to evolve your AI use from simple experimentation to robust solutions. You’ll understand how to apply strategic frameworks […]
Read More… from In-Ear Insights: The Generative AI Sophomore Slump, Part 2
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to approach podcast transcription automation to save time and reclaim your […]
Read More… from So What? Summer Makeover Series: Podcast Transcription Automation
INBOX INSIGHTS: When AI-First Goes Wrong Part 4, Helping AI Read Text with Markdown (2025-06-18) :: View in browser 👉 Download our new, free AI-Ready Marketing Strategy Kit! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 How to Build AI Partnerships That Actually Work: Your Implementation Roadmap If you missed our analysis […]
This data was originally featured in the May 28th, 2025 newsletter found here: INBOX INSIGHTS, May 28, 2025: When AI-First Goes Wrong, Using AI on Your Dark Data In this week’s Data Diaries, let’s discuss some of the dark data you have laying around. Somewhere on your computer or your server is a folder that’s […]
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