careers Archives - Trust Insights Marketing Analytics Consulting

{PODCAST} In-Ear Insights: Opportunity Creation and Fairness

by cspenn | Jun 10, 2020 | bias, careers, social good

In this week’s In-Ear Insights, Katie and Chris examine the measurement of diversity, revisit Malcolm Gladwell’s Blink examples of blinded interviews, and ways companies can support minority and women-owned businesses, from recruiting to vendor selection....

{PODCAST} In-Ear Insights: Preparing Your Career For An Economic Downturn

by cspenn | Mar 25, 2020 | careers, economics, jobs, linkedin, podcast, professional development

In this episode, Katie and Chris discuss preparing your career for an economic downturn with advice appropriate for the present day and yet-to-be-seen scenarios. From skills and certifications to building a personal brand to how to pitch people, get practical advice...

{PODCAST} In-Ear Insights: Bias, Discrimination, and Influencers

by cspenn | Apr 10, 2019 | bias, careers, compliance, influencer marketing, management, regulations

In this episode of In-Ear Insights, Katie and Chris tackle a key, undiscussed problem with influencer marketing. In three states in the United States (California, Washington, and Pennsylvania), companies are prohibited from discriminating against contractors with the...

{PODCAST} In-Ear Insights: What Jobs Will AI Take?

by cspenn | Feb 13, 2019 | artificial intelligence, careers, machine learning

In this episode of In-Ear Insights, we’re featuring some interviews that Trust Insights team members have done recently on podcasts, live video, and broadcasts. Today’s show features a half hour conversation with Christopher Penn and the B Squared Media...

Marketing Insights Q&A: Left Brain or Right Brain

by cspenn | Sep 7, 2018 | careers, marketing, Marketing Insights

Should marketers focus on developing left brain or right brain skills? Should they focus on analytics or creativity? Neither are focus areas. Typically, you can’t be one or the other exclusively. Most people are a combination of both. These are the attributes...

{PODCAST} In-Ear Insights: Team Bonding vs Team Building

by cspenn | Aug 22, 2018 | careers, management, podcast, strategy

In this episode of In-Ear Insights, listen as CEO Katie Robbert and Christopher Penn discuss the differences between team bonding and team building. Which is appropriate for what kind of situation? Tune in to hear how the activities differ, what NOT to do, and ways...