What is First Party Data Second Party Data and Third Party Data 1

Marketing Analytics, Data Science and Leadership – May 27, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. Google rolling out mobile search redesign with black Ad label, favicons for organic results via […]

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What is First Party Data Second Party Data and Third Party Data 1

Marketing Analytics, Data Science and Leadership – May 20, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.   How to Research Your Competitors Facebook Ads via @smexaminer Airtable (with free and paid […]

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Marketing Analytics, Data Science and Leadership: April 22, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. The Doctor Is in: What HIPAA Compliance Means for Amazon via @WhartonKnows Millions of people […]

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What is First Party Data Second Party Data and Third Party Data 1

Marketing Analytics, Data Science and Leadership – April 8, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. 12 Stupid Things to Stop Saying to Your Team Immediately via @lollydaskal People in charge are human […]

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{PODCAST} In-Ear Insights: What Marketers Need to Know About Google Search Console

In this episode of In-Ear Insights, Katie and Chris dig into the most-overlooked digital analytics tool at most companies: Google Search Console. They dig into what it is, what analytics it offers, how to use the data, what conclusions to draw from it, and why Google Search Console should be on the bookmarks bar of […]

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Marketing Insights: How to use YouTube for Organic Marketing

YouTube is a search engine The thing a lot of marketers get wrong about YouTube is thinking that it’s only a video sharing platform, or even that it’s a social media platform. It’s not. YouTube is a search engine. Many people search YouTube for “how do I?” and if you are in a business where […]

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