So What? Mastering your job interviews

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on how to master your job interviews. We walk through how to prepare as […]

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So What? UTM Governance in GA4

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on UTM Governance in GA4. We walk through why UTM management is so important […]

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Setting up basic data governance

Whenever I start to say “governance” to one of my clients I can see the involuntary shudder start to happen. It’s a word that people tend to dread. It has a lot of negative connotations such as slow-moving, daunting, lots of paperwork, overhead, delays, extra work, extra cost, and endless meetings. The list of reasons […]

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{PODCAST} In-Ear Insights: Artificial Intelligence and Corporate Culture

In this week’s In-Ear Insights, Katie and Chris discuss how artificial intelligence impacts corporate culture and vice versa. Learn about the two different types of organizations, use cases for AI in corporate management, and the hidden danger of AI and institutional knowledge in your corporation. [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]

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INBOX INSIGHTS, April 20, 2022: Data Governance, Working from Home, Marketing Myths

INBOX INSIGHTS: Data Governance, Working from Home, Marketing Myths (4/20) :: View in browser Get our free B2B Marketer’s Essential Planning Guide for 2022 to learn when to time your major campaigns » One Click Poll! Please click/tap on just one answer. How likely are you to recommend Trust Insights as a consulting firm to […]

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So What? Social Media Advertising and Attribution

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on Social Media Advertising and Attribution. We walk through out-of-the-box attribution models in GA4 […]

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So What? Who is doing your Marketing Strategy?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! ​ In this week’s episode of So What? we focus on the people doing marketing strategy. We walk through including your people and ways […]

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Content Marketing World Twitter Strategy

Data originally featured in the September 29, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/09/nbox-insights-september-29-2021-project-failures-content-marketing-world-content-roadmaps/ In this week’s Data Diaries, we’re taking a look at Content Marketing World. One of the more interesting things the CMI team does is use the conference hashtag, #CMWorld, throughout the year for their content marketing Twitterchats each Tuesday. As a result, there’s […]

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INBOX INSIGHTS, February 23, 2022: People in Marketing, RFM Analysis, Data Analytics

INBOX INSIGHTS: People in Marketing, RFM Analysis, Data Analytics (2/23) :: View in browser Get the 12 Days of Data eBook totally free, no forms to fill out » Won’t Somebody Think of the People?! This week, we’re talking about the unsung heroes of Marketing and Data Science. The people! We cover it from the […]

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So What? Applied Data Science in Marketing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Applied Data Science in Marketing. We walk through the data science process and how […]

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