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The Speakers of Content Marketing World 2019 : A Data Dive

by cspenn | Aug 20, 2019 | conferences, content, events

Content Marketing World, the world’s largest and most prominent content marketing conference, is just around the corner. One of our favorite pastimes at Trust Insights is to understand what’s on the minds of industry leaders as conference season rolls...

{INFOGRAPHIC} The Speakers of MAICON

by cspenn | Jul 16, 2019 | artificial intelligence, conferences, events, marketing, speaking

Who’s who at the inaugural Marketing AI Conference, MAICON? Trust Insights analyzed the 48 speakers on MAICON’s Twitter list for their 2019 year-to-date posts to see who’s talking about what. Enjoy this infographic and download a copy if you’re going to be at...

{PODCAST} In-Ear Insights: Uses of AI in Direct Marketing

by cspenn | May 29, 2019 | conferences, events, podcast, public speaking

In this episode of In-Ear Insights, we present the audio from our New England Direct Marketing Association opening keynote. How will AI be used by direct marketers? Listen to this episode, and if you’d like to catch the video, it’s available here. Listen...

{PODCAST} In-Ear Insights: Conference and Event Content Marketing

by cspenn | Mar 6, 2019 | conferences, content, events, marketing, strategy

In this episode of In-Ear Insights, Katie and Chris talk through what marketers should do to prepare for and make the most of event and conference marketing. What should marketers prepare in advance? How do you network effectively at events? Listen in as they discuss...

Identifying Influencers at Adobe Summit and #MKTGnation

by John Wall | Mar 1, 2019 | events

Trust Insights’ event heat maps are an easy way to identify who the influencers are at an event. In the past, people would monitor social media to see the most active people at events based on their posts, or (even less relevant) their follower counts. Taking...

MarketingProfs B2B Forum Attendee Success Guide

by cspenn | Nov 12, 2018 | events

MarketingProfs B2B Forum is the place to be for B2B marketers at every level. Ann Handley and the team at MarketingProfs do an amazing job of putting on this show each year. Getting the most out of the show requires some advance preparation. For first-timers (and...