This data was originally featured in the May 28th, 2025 newsletter found here: INBOX INSIGHTS, May 28, 2025: When AI-First Goes Wrong, Using AI on Your Dark Data In this week’s Data Diaries, let’s discuss some of the dark data you have laying around. Somewhere on your computer or your server is a folder that’s […]
This data was originally featured in the May 21st, 2025 newsletter found here: INBOX INSIGHTS: Fear-Based Management Failures, Economic Indicators In this week’s Data Diaries, let’s pick up where we left off two weeks ago with a look at leading economic indicators. There are two kinds of economic indicators, leading and lagging. Lagging indicators tell […]
This data was originally featured in the May 14th, 2025 newsletter found here: INBOX INSIGHTS, May 14, 2025: Strengthening Your Foundation, Ethics in AI In this week’s Data Diaries, let’s talk about AI ethics. I was teaching at Harvard Business School last week, and one of the students in my guest lecture asked what I […]
This data was originally featured in the May 7th, 2025 newsletter found here: INBOX INSIGHTS, May 7, 2025: AI Integration Strategy Part 5, Sustainability in AI In this week’s Data Diaries, let’s talk about sustainability. One of the questions that keeps coming up over and over again at events like the two-day workshop I just […]
This data was originally featured in the April 26th, 2025 newsletter found here: INBOX INSIGHTS, April 23, 2025: AI Integration Strategy Part 3, AI Data Privacy In this week’s Data Diaries, let’s talk about AI data privacy. I recently had the opportunity to speak at the Trace One User Conference in Miami, and one of […]
INBOX INSIGHTS: AI Integration Strategy Part 5, Sustainability in AI (2025-05-07) :: View in browser 👉 Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here as an MP3. Approaching AI Integration Strategically – Part 5: Now What? Putting It All Together A marketing […]
Read More… from INBOX INSIGHTS, May 7, 2025: AI Integration Strategy Part 5, Sustainability in AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss navigating the pressure of AI transformation and competitive parity. You’ll learn why chasing AI trends without a clear purpose can harm your business. You’ll discover how to distinguish between merely optimizing current operations and driving real innovation. You’ll understand the importance […]
Read More… from In-Ear Insights: Generative AI Transformation vs. Optimization
INBOX INSIGHTS: AI Integration Strategy Part 3, AI Data Privacy (2025-04-23) :: View in browser 👉 Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here on Substack. Approaching AI Integration Strategically – Part 3: Implementation I once sat through a painful meeting where […]
Read More… from INBOX INSIGHTS, April 23, 2025: AI Integration Strategy Part 3, AI Data Privacy
This content was originally featured in the March 19th, 2025 newsletter found here: INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News Data Governance: The Step You Can’t Skip Picture this: Your demand gen team had just finished designing what you thought was the perfect ABM campaign. You’ve spent weeks aligning with sales on […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Retrieval Augmented Generation (RAG). You’ll learn what RAG is and how it can significantly improve the accuracy and relevance of AI responses by using your own data. You’ll understand the crucial differences between RAG and typical search engines or generative AI […]
Read More… from In-Ear Insights: What is Retrieval Augmented Generation (RAG)?
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