In-Ear Insights: Cognitive Offloading, Deskilling, and The Impact of AI

In-Ear Insights: Cognitive Offloading, Deskilling, and The Impact of AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how AI can take over routine tasks and what that means for your daily workflow. You’ll learn why relying too much on AI might erode essential skills and how to spot the warning signs. You’ll explore practical frameworks—like the four R’s […]

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In-Ear Insights: Project Management for AI Agents

In-Ear Insights: Project Management for AI Agents

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss managing AI agent teams with Project Management 101. You will learn how to translate scope, timeline, and budget into the world of autonomous AI agents. You will discover how the 5P framework helps you craft prompts that keep agents focused and cost‑effective. […]

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In-Ear Insights: OpenClaw and Preparing for an Agentic AI Future

In-Ear Insights: OpenClaw and Preparing for an Agentic AI Future

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss autonomous AI agents and the mindset shift required for total automation. You’ll learn the risks of experimental autonomous systems and how to protect your data. You’ll discover ways to connect AI to your calendar and task managers for better scheduling. You’ll […]

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In-Ear Insights APplications of Agentic AI with Claude Cowork

In-Ear Insights: Applications of Agentic AI with Claude Cowork

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the practical application of AI agents to automate mundane marketing tasks. You will define what an AI agent is and discover how this technology performs complex, multi-step marketing operations. You will learn a simple process for creating knowledge blocks and structured […]

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In-Ear Insights: Processing Survey Data With Generative AI

In-Ear Insights: Processing Survey Data With Generative AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing survey data using generative artificial intelligence tools. You will discover how to use new AI functions embedded in spreadsheets to code hundreds of open-ended survey responses instantly. You’ll learn the exact prompts needed to perform complex topic clustering and sentiment […]

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In-Ear Insights What is Generative Engine Marketing (GEM)

In-Ear Insights: What is Generative Engine Marketing (GEM)?

In this week’s In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss generative engine marketing, or GEM, the AI equivalent of SEM. Just as SEO became GEO, so too is SEM likely to become GEM. Learn what it is, how it might manifest, and what you should be considering. Watch the video here: Can’t […]

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In-Ear Insights 2025 Year In Review

In-Ear Insights: 2025 Year In Review

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the massive technological shifts driven by generative AI in 2025 and what you must plan for in 2026. You will learn which foundational frameworks ensure your organization can strategically adapt to rapid technological change. You’ll discover how to overcome the critical […]

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In-Ear Insights What Are Small Language Models

In-Ear Insights: What Are Small Language Models?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss small language models (SLMs) and how they differ from large language models (LLMs). You will understand the crucial differences between massive large language models and efficient small language models. You’ll discover how combining SLMs with your internal data delivers superior, faster […]

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In-Ear Insights AI And the Future of Intellectual Property

In-Ear Insights: AI And the Future of Intellectual Property

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the present and future of intellectual property in the age of AI. You will understand why the content AI generates is legally unprotectable, preventing potential business losses. You will discover who is truly liable for copyright infringement when you publish AI-assisted […]

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