Stop Chasing Use Cases Two weeks ago, I wrote about the strategy/execution gap, especially use cases. Last week, I wrote about why most AI projects start in the wrong place — at the tool, instead of at Purpose. Today, I want to talk about the single most common form of “execution” that isn’t really execution […]
INBOX INSIGHTS: AI Strategy Gaps, Marketing Hiring Demand (2026-04-22) :: View in browser 👉 Enroll in our new monthly subscription, the 2026 Trust Insights Prompt Playbook! 👉 Take our new GEO 101 for Marketers course! Watch This Newsletter 🎧 Listen to this newsletter as an MP3 The Strategy You Already Have Isn’t the Problem I […]
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