INBOX INSIGHTS: Agents of Change, 12 Days of Data (1/4)

INBOX INSIGHTS: Agents of Change, 12 Days of Data (1/4) :: View in browser 👉 Download the 12 Days of Data Book » Trust Insights Agents of Change There’s a lot of crappy things happening at any given moment in the world. Instead of dwelling on the negative, I wanted to reframe and focus on […]

Read More… from INBOX INSIGHTS: Agents of Change, 12 Days of Data (1/4)

CAN I BELIEVE WHAT I READ

{PODCAST} In-Ear Insights: Can I Believe What I Read?

In this week’s episode, Katie and Chris tackle news media’s usage of data. Is what you read believable? How would you go about proving it? We examine some recent claims in Bloomberg and Business Insider about racial slurs on Twitter and the process for verifying that claim, extending it to the role data-savvy organizations should […]

Read More… from {PODCAST} In-Ear Insights: Can I Believe What I Read?

Anti-LGBTQ+ Hate Crime Data, 2022 Edition

Anti-LGBTQ+ Hate Crime Data, 2022 Edition

Part of Pride Month is acknowledging that while American society has come a long way towards accepting lesbians, gays, bisexuals, transgender, and queer folks, there’s still a long way to go and a lot of work for all of us to do. In particular, over the past 10 years we’ve seen some disturbing trends in […]

Read More… from Anti-LGBTQ+ Hate Crime Data, 2022 Edition

GOOGLE SEARCH CONSOLE FOR MARKETERS 36

{PODCAST} In-Ear Insights: Opportunity Creation and Fairness

In this week’s In-Ear Insights, Katie and Chris examine the measurement of diversity, revisit Malcolm Gladwell’s Blink examples of blinded interviews, and ways companies can support minority and women-owned businesses, from recruiting to vendor selection. What does your data say? Find out in this episode. Watch the video here: Listen to the audio here: Download […]

Read More… from {PODCAST} In-Ear Insights: Opportunity Creation and Fairness

how to be an ally

How to be an Ally: Educate, Donate, Volunteer

The world is on fire. The most common sentiment that I see is “I don’t know what to say” and “I don’t know how to support” – well that and “you’re doing it wrong”. There are a lot of people telling us how to feel, what we’re saying is incorrect, or not enough. We wanted […]

Read More… from How to be an Ally: Educate, Donate, Volunteer

GOOGLE SEARCH CONSOLE FOR MARKETERS 35

{PODCAST} In-Ear Insights: Data-Driven Decisions and Social Good

In this week’s In-Ear Insights, Katie and Chris look at the upcoming release of hate crime data analysis and broader implications. When data collection is flawed or missing, how do you still make decisions? What do you do when you have to do something because lives are on the line, but you lack enough data? […]

Read More… from {PODCAST} In-Ear Insights: Data-Driven Decisions and Social Good

The Great Shutdown

The Great Shutdown

The Great Shutdown These are scary times, we are in uncharted seas. But for the first time we are in front of it, we are doing some navigation. Yes, we are fighting a whole lot about which way to go and who puts their hand on the wheel, and I’m watching it, afraid and confused, […]

Read More… from The Great Shutdown

What is First Party Data Second Party Data and Third Party Data 17

Helping the LGBTQIA+ Community Analyze Hate Crimes for #PrideMonth

Back in 2015, I worked with the IBM Watson Analytics team to promote the idea of the citizen analyst, the average citizen who could do data analysis in support of causes they care about. The concept was solid: given the right tools, people could help understaffed and underfunded causes make the most of data that […]

Read More… from Helping the LGBTQIA+ Community Analyze Hate Crimes for #PrideMonth

What is First Party Data Second Party Data and Third Party Data 18

{PODCAST} In-Ear Insights: Corporate Social Responsibility and Social Good

In this week’s In-Ear Insights, Katie and Chris discuss corporate social responsibility, social good, and ways of making a difference that don’t necessarily involve large financial contributions to causes. Listen in for an upcoming example of how Trust Insights will be using its powers for good. Sponsor: Knowledge Matters In-Ear Insights is brought to you […]

Read More… from {PODCAST} In-Ear Insights: Corporate Social Responsibility and Social Good

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 7

Encouraging Voter Participation: Deep Dive into 2016 Census Data

At Trust Insights, one of our core values is, “We are cooperative and aware.” When we consider what invites change in government, the single greatest factor is voter participation. Regardless of political or ideological affiliation, encouraging more citizens to actively participate/cooperate in the political process is a worthy aim. Why don’t more people vote? Fortunately, […]

Read More… from Encouraging Voter Participation: Deep Dive into 2016 Census Data

Pin It on Pinterest