In this week’s Data Diaries, we follow last week’s data-boundary thread into the harder question: what happens when the model remembers a person it should forget, and who answers for the decisions that model then makes? Privacy and automated decisions sit on the same fault line, and the law now treats them that way. Here […]
Category: data analytics
Enterprise AI Part 3
In this week’s Data Diaries, Enterprise AI part 3, last week’s governance-illusion frame leads straight here: the audit trail you owe the regulator starts with data you can actually account for. The cheapest piece of your 2026 AI stack is the model. The expensive piece, the one that shows up in audits, board meetings, and […]
Enterprise AI Part 1
In this week’s Data Diaries, we kick off a seven-part series on enterprise AI with the question every CFO eventually asks: how do you actually know what this stuff is worth? Start with TRIPS — Trust Insights’ five-factor screen for whether a task even belongs near an AI system. Take any task on your desk and […]
So What? Getting Started Being A Data Prepper
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, Katie Robbert, Christopher Penn, and John Wall explore the essential methodologies and tools for digital self-sufficiency. Discover the specific software […]
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Citizen Analyst Part 4
This data was originally featured in the March 4th, 2026 newsletter found here: INBOX INSIGHTS: 7D AI Product Launch Framework, Citizen Analyst Part 4 In this week’s Data Diaries, we’ll finish up our series on the Citizen Analyst. The first three parts are here. Last time, we looked at the transformation of raw data into […]
Citizen Analyst Part 1
This post was originally featured in the 2/11/2026 newsletter found here: INBOX INSIGHTS: Why Generic AI Training Fails, Citizen Analyst Part 1 In this week’s Data Diaries, we’re going to revisit something from the archives that Katie wanted to dust off. Back in 2015 when I first started working with IBM (back then, it was […]
Data in Motion
This week let’s talk about data in motion versus data at rest and how it applies to generative AI. These two terms refer to the state the data is in when we’re using it. Data at rest is data sitting someplace in storage, like a database. data in motion is data in transit, like streaming […]
7 Ways to Get Started with AI
This post was originally featured in the November 7th, 2025 newsletter found here: INBOX INSIGHTS, November 5, 2025: 7 Ways to Get Started with AI, Deterministic vs. Probabilistic 7 Ways to Get Started With AI Last month I was at an in-person event and I overheard someone saying, “we need to leverage AI across our […]
So What? How to use Generative AI to analyze survey data
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, we explore how to analyze your survey results using generative AI. You’ll discover how to use AI inside your spreadsheets […]
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So What? How to make your own 2025 wrap-up
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode, you’ll learn how to build your own 2025 wrap-up using advanced AI tools. You’ll discover how to transform messy chat […]
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