This post was originally featured in the December 3rd, 2025 newsletter found here: INBOX INSIGHTS, December 3, 2025: Frameworks as Sanity Checks, AI Performance Evaluation Frameworks Aren’t Buzzwords; They’re Your Sanity Check I get a good chuckle out of the running joke that “Katie has a framework for that.” Honestly, it’s usually true. If it’s […]
This post was originally featured in the October 22, 2025 newsletter found here: INBOX INSIGHTS, October 22, 2025: Getting Started with Workflow Automation, Multidimensional People In this week’s Data Diaries, let’s talk about multidimensionality – not of data itself, but of people. Multidimensional people, if you will. Last week, we had the pleasure and privilege […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how you can use AI for business continuity planning. You’ll […]
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In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their key takeaways from the Marketing AI Conference (MAICON) 2024. Learn why scaling AI beyond consumer tools like ChatGPT is crucial for businesses looking to leverage its full potential. Discover why process decomposition is essential for successfully integrating AI into your […]
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