12 Days of AI Use Cases Day 2: Conference Call Transcription for Business Value

12 Days of AI Use Cases Day 2: Conference Call Transcription for Business Value

Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]

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12 Days of AI Use Cases Day 1 Streamlining Marketing Reports

12 Days of AI Use Cases Day 1: Streamlining Marketing Reports

Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]

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INBOX INSIGHTS, December 4, 2024: Securing Our Digital Ghosts, AI Use Cases

INBOX INSIGHTS: Securing Our Digital Ghosts, AI Use Cases (12/4) :: View in browser ✅ Download our newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Securing Our Digital Ghosts The concept of a “digital ghost” has been on my mind lately, sparked by a recent conversation with […]

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In-Ear Insights Digital Ghosts, AI Ethics, and Employment Agreements

In-Ear Insights: Digital Ghosts, AI Ethics, and Employment Agreements

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss your digital ghost. You will learn whether employers can put your digital ghost to work, the legal and ethical implications of employers using your digital assets, how to safeguard your digital likeness, and what you need to negotiate with your employer. […]

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AI POWERED

AI-Powered Buyer Journeys

This data was originally featured in the October 30th, 2024 newsletter found here: INBOX INSIGHTS, October 30, 2024: Undoing Toxic Cultures, AI-Powered Buyer Journeys In this week’s Data Diaries, let’s take a step back and think for a second. What are generative AI tools like large language models really good at? Language, of course. They’re […]

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So What Q4 2024 Large Language Model Comparison and Bakeoff

So What? Q4 2024 Large Language Model Comparison and Bakeoff

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the surprising performance of large language models in a […]

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INBOX INSIGHTS, November 20, 2024: Setting Boundaries, ChatGPT Turns 2

INBOX INSIGHTS: Setting Boundaries, ChatGPT Turns 2 (11/20) :: View in browser ✅ Download our newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Keeping the Human Element: Boundaries in an AI World Recently at #MPB2B, amidst discussions of emerging technologies and innovations, a profound theme emerged that […]

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MARKETING HIRING DEMAND 2

Marketing Hiring Demand

This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand In this week’s Data Diaries, let’s check in on marketing hiring demand. Every month or so, we look at Indeed.com’s hiring demand for marketing jobs across six nations – USA, […]

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Do you need to be an AI

Do You Need to Be An AI Expert?

This content was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 Catch the replay of our recent talks! Katie’s MAICON talk, Managing the People who Manage AI Chris’ MAICON talk, The Future of AI is Open […]

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In-Ear Insights AI Readiness at MarketingProfs B2B Forum

In-Ear Insights: AI Readiness at MarketingProfs B2B Forum

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the crucial topic of AI readiness for businesses. Discover the essential steps to determine if your organization is truly prepared to leverage AI effectively. Learn how to avoid common pitfalls and misconceptions surrounding AI implementation. Gain valuable insights into maximizing your […]

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